Observed Signal · Jun 23, 2026 · Product Launch · Source: https://martechseries.com/feed/ · Impact: 3/5 · Sentiment: Positive
Vobile launches RWA program for creative IP rights
Vobile announced a new real-world asset (RWA) program that applies blockchain-based digital asset infrastructure to creative intellectual property rights across film, video, music and other digital media. Developed in collaboration with Finloop Financial Technology Holdings Limited, the initiative aims to support the creator economy — including independent creators using AI tools — by providing new structures and monetization paths for IP. The first program is expected to scale to $100 million in tokenized creative IP rights and will be tokenized on the Ethereum and Stellar blockchain networks. Yangbin Wang, Chairman and CEO of Vobile, said the partnership combines Vobile’s IP protection and monetization expertise with Finloop’s capabilities to structure compliant digital assets.
Introduces blockchain-based tokenization for creative IP with a stated $100M scale target and a partner specializing in compliant digital-asset structuring; could influence creator monetization and IP-management models across media.
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Key Takeaways & Evidence Grounding
- Vobile launched a real-world asset (RWA) program for creative IP rights across film, video, music and digital media.
- The program was developed in collaboration with Finloop Financial Technology Holdings Limited.
- The first program is expected to scale to $100 million in tokenized creative IP rights.
- The program will be tokenized on the Ethereum and Stellar blockchain networks.
- Yangbin Wang is identified as Chairman and CEO of Vobile and commented on the launch.
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Related Market Signals & Shifts
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Vobile and UNN Partner to Build AI Factories in Brunei
Vobile, a digital content protection and transaction services company, has signed strategic cooperation and commercial agreements with Brunei's national telecom operator UNN to build AI factories in Brunei Darussalam. The agreements, signed on September 3, 2026, will see UNN allocate 25MW of capacity from its new AI-capable data center to Vobile, with an additional 25MW reserved for future expansion. Vobile will use this infrastructure to scale its DreamMaker platform, which helps film and TV studios create video content with AI while protecting IP. Executives from both companies emphasized the partnership's importance for Brunei's digital economy and AI ambitions.
Vurt: Revolutionizing Indie Film with Vertical Video Streaming
Vurt, a mobile-first streaming platform for independent filmmakers, has launched offering vertical-format micro-series, feature films and TV shows optimized for mobile viewing. The company says the platform contains more than 100 episodes and titles — including works featuring Kevin Hart and Vivica A. Fox — and releases a new original title each week. Creators can submit content directly and, once approved, have projects available within 48–72 hours. Vurt operates an AVOD monetization model with a non-exclusive licensing agreement and a 50/50 revenue split for creators. The founding team includes Ted Lucas (founder), Eric Tomosunas, Mark A. Samuels and angel investor Hilmon Sorey, with Tarik Brooks serving as an advisor. Vurt is available free on the App Store, Google Play and via a vertical-only web player, and competes with short-form and micro-drama platforms like ReelShort, DramaBox, TikTok and Watch Club.
Wirestock raises $23M to supply multi-modal AI data
Wirestock, a creative marketplace that pivoted in 2023 from stock distribution to supplying datasets for AI labs, has raised $23 million in a Series A round led by Nava Ventures with participation from SBVP, Formula VC and I2BF Ventures. The company sources images, videos, design assets, gaming and 3D content from a creator base it says exceeds 700,000 contributors, and provides multi-modal datasets to six large foundation-model makers (unnamed). Wirestock reports an annual run-rate of $40 million, has paid $15 million to contributors to date, employs 60 people and will use the funding to hire for research, engineering and product while building enterprise dataset collaboration software for AI labs.
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