Observed Signal · Mar 2, 2021 · Policy Update · Source: OnlineMarketing.de · Impact: 2/5 · Sentiment: Neutral
TikTok Introduces European Safety Advisory Council
TikTok announced the formation of the European Safety Advisory Council (ESAC), a new safety initiative for Europe. The council comprises leading figures from science and civil society who will advise TikTok on moderation policies and practices, help develop forward-looking guidelines to address current challenges, and identify issues that could affect the platform and its community. The first members announced include Alex Holmes (Deputy CEO of The Diana Award; founder of Anti-Bullying Ambassadors), Ethel Quayle (Professor of Forensic Clinical Psychology at the University of Edinburgh; Director of COPINE), Judy Korn (CEO of Violence Prevention Network), Robin Sclafani (Director at CEJI, A Jewish Contribution to an Inclusive Europe), and Satu Raappana (Mental Collective and Executive Director of the Finnish Association for Mental Health). TikTok said it will expand ESAC with additional members and aims to strengthen safety as the foundation of its European community.
New European safety governance initiative by TikTok; potential impact on moderation policies.
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Key Takeaways & Evidence Grounding
- TikTok formed the European Safety Advisory Council (ESAC) for Europe.
- ESAC consists of leading scientists and civil-society figures.
- First members announced: Alex Holmes; Ethel Quayle; Judy Korn; Robin Sclafani; Satu Raappana.
- Members will advise on moderation guidelines and practices and help develop future policies.
- TikTok plans to expand ESAC with more members.
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