Observed Signal · May 25, 2023 · Funding · Source: Trending Topics · Impact: 2/5 · Sentiment: Neutral
REEDuce Wins #glaubandich Challenge, Named Startup of the Year 2023
The #glaubandich Challenge 2023, Austria's largest startup competition, concluded in Vienna with REEDuce, a Vienna-based startup building sustainable noise barriers from reeds, crowned as Startup of the Year 2023. REEDuce won in the 'Energy & Climate Protection' category, beating nine other finalists, and also received the special title 'Female Startup of the Year'. The prize package includes €10,000 from Erste Bank and Sparkasse, a media package worth €10,000, and additional perks. The article also highlights that Shopstory, a startup using AI-based software to automate online shop marketing, recently secured a multi-million-euro investment from Calm/Storm Ventures, Hardlymountain Capital, and existing investors. The competition was organized by Erste Bank, Sparkasse, and Trending Topics, with support from partners like REWE, Magenta, and others.
Local startup competition result with a modest funding round for a MarTech startup; limited direct impact on the AdTech industry but relevant for marketing technology investments.
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Key Takeaways & Evidence Grounding
- REEDuce won the #glaubandich Challenge 2023 held in Vienna.
- REEDuce builds environmentally friendly noise barriers from reeds.
- The prize includes €10,000 from Erste Bank and Sparkasse, a €10,000 media package, and a VIP pass to the Wolves Summit Vienna.
- Shopstory, an AI-based marketing automation startup for online shops, received a multi-million-euro investment from Calm/Storm Ventures, Hardlymountain Capital, and existing investors.
- Mastercard offered the winning team the opportunity to attend a Champions League game.
Connected Companies & Entities
3 Entities mapped“Darüber hinaus gibt Mastercard dem Team auch die Möglichkeit, live bei einem Spiel der Champions League dabei zu sein....”
“Markus Kuntke, Head of Trend und Innovation bei REWE International AG sowie Angela Siegling, IP Manager der Austria Wirtschaftsservice (aws)...”
Ontology Mapping & Concepts
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