Observed Signal · Sep 16, 2026 · Product Launch · Source: PR Newswire: Advertising & Marketing · Impact: 2/5 · Sentiment: Positive
RDSolutions Launches ShelfGain for In-Store Execution
RDSolutions, a retail intelligence and execution firm, has launched ShelfGain, a data-driven merchandising platform. The platform identifies store-level availability and execution issues using first and third-party data, prioritizes them by revenue impact, and deploys RDSolutions' national field team to resolve them. ShelfGain aims to reduce lost sales caused by on-shelf availability problems, such as stock left in back rooms, and provides photographic proof of execution. The platform enables brands to direct field resources to stores with the highest sales risk instead of following fixed schedules. This addresses the challenge of converting retail data into targeted in-store action, which Coresight Research estimates accounts for 5.5% of lost gross sales due to in-store inefficiencies.
News about a new retail execution platform for CPG brands, relevant to retail media but not a major industry shift.
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Key Takeaways & Evidence Grounding
- RDSolutions launched ShelfGain, a data-driven merchandising platform, on September 16, 2026.
- ShelfGain uses first and third-party data signals to identify stores with sales risks, such as underperformance or on-shelf availability issues.
- The platform triggers targeted store visits and captures before-and-after photographs as proof of execution.
- Coresight Research estimates in-store inefficiencies cause lost sales equal to 5.5% of gross sales.
- RDSolutions is a wholly owned subsidiary of Markel Group, a Fortune 500 company.
Ontology Mapping & Concepts
Related Market Signals & Shifts
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