Observed Signal · Sep 1, 2026 · Market Signal · Source: Supercell · Impact: 3.5/5
Cody Rhodes Enlists Clash of Clans Players to Search for John Cena in WWE Crossover
Clash of Clans and WWE reunite for their second collaboration with six WWE Superstars reimagined as Clash of Clans characters, and a worldwide hunt for John Cena's in-game village.
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Merge Mansion is Joining Supercell
Supercell announced that Merge Mansion is joining its live games portfolio as part of a plan to acquire the rest of Metacore. Additionally, Clash of Clans revealed a new WWE crossover with Cody Rhodes, including a worldwide hunt for John Cena's in-game village.
Mobile Game Crossovers: Clash of Clans, Subway Surfers, Pokémon Go
This article is a roundup of mobile game collaborations and marketing campaigns for September 2026. It covers partnerships such as Clash of Clans featuring WWE wrestlers, Candy Crush teaming with Shania Twain and Zedd, Subway Surfers reviving its Among Us event, Harry Potter: Hogwarts Mystery promoting the upcoming HBO series, and Pokémon Go partnering with All Nippon Airways for a special flight and airport activities. Other notable crossovers include Ed Sheeran performing at Pokémon Worlds, Fire Emblem Heroes introducing characters from a new game, Isekai: Slow Life featuring Demon Slayer characters, and Duolingo partnering with Eggy Party in China. Additionally, Puzzle & Dragons collaborates with Puella Magi Madoka Magica, Ubisoft's Rainbow Six Mobile partners with Payday, and PUBG Mobile teams with Lincoln for in-game vehicles.
Podcast: Zynga's failed Supercell deal, EU regulation
The Week in Mobile Games podcast episode 105 discusses several key topics. Europe's consumer protection body (CPC) is targeting King, Supercell, Mojang and others over virtual currencies. Mark Pincus revealed that Zynga nearly acquired Supercell for $400 million in 2012. Daily log-in bonuses and activity streaks are under threat from the EU Kids Act. The podcast also debates the future of cloud gaming, with Craig Chapple criticizing the 'insane AI PR machine' and arguing cloud gaming will never work.
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