Observed Signal · Sep 11, 2026 · Partnership · Source: https://martechseries.com/feed/ · Impact: 3/5 · Sentiment: Positive
Newfold Digital Partners with DigiCert for SSL Certificate Infrastructure
Newfold Digital, a web and commerce technology company serving approximately 6 million customers globally, announced a partnership with DigiCert to modernize its SSL/TLS certificate infrastructure. The collaboration will support core brands within Network Solutions Group and Bluehost Group, providing enterprise-grade digital trust technology. This move comes as maximum public certificate lifespans shrink from 398 days to 47 days by 2029, with AI-driven growth and post-quantum cryptography on the horizon. DigiCert will handle new certificate purchases, renewals, and reissues, ensuring a seamless transition for customers. The partnership aims to make enterprise-grade digital trust accessible to small businesses, reducing complexity while ensuring scalability.
Partnership impacts digital trust infrastructure for hosting providers, relevant to adtech/martech due to increased automation and security needs.
Key Takeaways & Evidence Grounding
- Newfold Digital selects DigiCert to modernize SSL/TLS certificate infrastructure.
- Partnership covers Network Solutions Group and Bluehost Group.
- DigiCert to serve as digital trust technology partner for Newfold.
- Certificate lifespans shrink from 398 days to 47 days by 2029.
- Existing certificates remain operational until renewal or reissue.
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