Observed Signal · Nov 4, 2020 · Hiring · Source: OnlineMarketing.de · Impact: 2/5 · Sentiment: Positive
Magnite appoints Central Europe MD
Magnite has appointed Johannes Paysen as Managing Director for Central Europe, expanding its leadership in the region and reinforcing its omnichannel Sell Side Advertising platform. Paysen joins Magnite with more than 20 years in the ad tech industry, most recently leading Germany and MENA at GroundTruth (formerly xAd GmbH). In his role, he will drive growth across Central Europe, covering Germany, the Netherlands, Austria, Switzerland, and Poland, and will work with Magnite’s leadership to maintain publisher flexibility and cross-channel transparency. The announcement also includes promotions within Magnite: Stephen Wing becomes Head of EMEA; James Brown is named Head of International for Magnite in EMEA and JAPAC; Sylwia Sajewska and Anne-Cathrin Voltmer will lead the Buyer and Seller teams in Central Europe, reporting to Paysen. The moves aim to support continuous growth in the programmatic ad market and strengthen Magnite’s regional footprint.
Leadership hire signals regional growth and team expansion for Magnite in Central Europe
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Key Takeaways & Evidence Grounding
- Magnite hires Johannes Paysen as Managing Director for Central Europe.
- Paysen has more than 20 years of ad tech experience, previously leading Germany & MENA at GroundTruth (formerly xAd GmbH).
- Central Europe responsibilities include Germany, the Netherlands, Austria, Switzerland, and Poland.
- Stephen Wing becomes Head of EMEA; James Brown named Head of International for Magnite in EMEA and JAPAC.
- Sylwia Sajewska and Anne-Cathrin Voltmer lead the Buyer and Seller teams in Central Europe, reporting to Paysen.
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