Observed Signal · Aug 28, 2023 · Technical Release · Source: OnlineMarketing.de · Impact: 4/5 · Sentiment: Neutral
Google Search Console Adds News Showcase Discover Filter
Google Search Console has introduced a filter to segment performance data for News Showcase content within Google News and Discover. The new capability lets publishers filter Discover data by News Showcase Content, AMP articles, and videos, with CTR, clicks, and views now shown in the Publisher Center panels for eligible publishers. The update was reported by SEO experts Clara Soteras and Brodie Clark on X, and it marks an extension of Google's effort to improve publisher analytics since News Showcase launched in 2020 under licensing agreements with major media groups. Google also introduced the Google News Performance Report in 2021, and the current enhancement provides a more unified view for Discover and News content. For publishers who already have access to the filters, the Publisher Center now surfaces engagement metrics across News Showcase and News content to aid monetization and audience insights. The change is part of ongoing improvements to data analysis for publishers in the News/Discover ecosystem.
Technical Release from Google improving publisher analytics in Search Console for News Showcase content.
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Key Takeaways & Evidence Grounding
- Publishers can filter News Showcase performance data in Discover/News reports in Google Search Console.
- CTR, clicks, and views are displayed in Publisher Center panels for eligible publishers.
- Filter includes News Showcase Content, AMP articles, and videos in Discover.
- The feature was highlighted by Clara Soteras and Brodie Clark on X.
- News Showcase launched in 2020; Google signed licensing deals with major publishers; Google introduced the News Performance Report in 2021.
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