Observed Signal · Aug 5, 2026 · Company Anniversary · Source: persoenlich.com News · Impact: 2/5 · Sentiment: Neutral
Furrerhugi: Connecting People with Ideas
Furrerhugi, a Swiss communications agency founded in 2006 by Lorenz Furrer and Andreas Hugi, celebrates its 20th anniversary in 2026. The Bern–Zurich agency combines Public Relations and Public Affairs, has grown to twelve partners, and places emphasis on succession planning and partner-led client responsibility. The founders describe an organic development from political consulting to a broader communications practice, early adoption of digital political monitoring via a tool called "Politoscope," and a liberal but non-extremist political positioning. The interview reflects on two decades of professionalization in political communication, the agency’s methodology for building alliances and political majorities, and the desire to preserve the company spirit during generational transition.
Profile of a regional PR/Public Affairs agency offers sector insight into professionalization, political communication methods and succession planning; limited broader AdTech/MarTech impact.
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Key Takeaways & Evidence Grounding
- Furrerhugi was founded in 2006.
- The agency operates from Zurich and Bern and combines Public Relations and Public Affairs.
- Furrerhugi marked its 20th anniversary in 2026 and currently has twelve partners.
- The firm created an early digital political monitoring tool called "Politoscope."
- The agency practices succession planning to transfer ownership and maintain its culture.
Connected Companies & Entities
1 Entity mapped“Mr Hugi, you previously worked at the NZZ, later served as faction secretary of the Zurich FDP and worked in association management....”
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Mediaschneider Celebrates 25th Anniversary
Mediaschneider, an independent Swiss media agency founded in 2001 by Urs Schneider, celebrated its 25th anniversary on 26 June 2026. The summer event took place in the beer- and wine-garden of the Riithalle in Zurich and was attended by about 250 guests including clients, partners, employees and industry colleagues. Founder Urs Schneider—who remains chairman of the board—recounted milestones from the agency’s history and emphasized the firm’s focus on creative, innovative and data-driven media strategy. The evening was moderated by Monika Schärer and Christoph Bürge, CEO of Mediaschneider, delivered remarks recognizing the agency’s quarter-century of work.
Konnex Media Agency Celebrates 25th Anniversary
Swiss media agency Konnex celebrated its 25th anniversary on 12 June 2026 with about 160 invited guests at the Lux Bar in Winterthur. Founding members Monica Jäggi, Peter Döbeli and Ronny Schmid attended. Konnex currently employs around 50 people and has been a member of the LSA since 2012. Leadership (Monica Jäggi and Marco Berto) used speeches to link the firm's original consulting-focused approach to current market changes — citing technology, AI, new business models and geopolitics — and positioned the agency to continue providing strategic advice and stability for clients going forward.
Furthur hires two seniors from Hutter Consult and Axa
Swiss Zurich-based agency Furthur has hired Dorian Kostanjsek and David Blust as Senior Social Media Managers, growing the team to six people. Kostanjsek joins with seven years at Hutter Consult (most recently Head of Platforms) and will also take on business development; he holds an MAS in Digital Marketing from ZHAW and teaches online marketing and AI tool usage for the Canton of St. Gallen. Blust brings more than ten years' digital-marketing experience, including roles at Webrepublic and most recently as a paid-social specialist at Axa Switzerland. Founder and CEO Dominik Lämmler said the hires increase resources by about one third and help Furthur broaden its social media expertise. Furthur, founded in 2023, focuses on research-driven social-media strategy and performance marketing.
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