Observed Signal · Oct 22, 2026 · Hiring · Source: MADSACK Mediengruppe · Impact: 2/5
Frank Bachér übernimmt Geschäftsführung von radio.de
Digital and ad sales expert Frank Bachér will take over as Managing Director of radio.de on November 1, 2026. He succeeds Katja Ostrowsky, who is leaving the company after ten years of leading its transformation into a profitable audio service. Bachér's focus will be on advancing the web radio and podcast platform through expanded commercialization, product, and data capabilities.
The appointment signals MADSACK's intent to scale digital audio monetization and programmatic advertising capabilities across its streaming and podcast networks.
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Key Takeaways & Evidence Grounding
- Frank Bachér becomes Managing Director of radio.de effective November 1, 2026.
- He succeeds Katja Ostrowsky, who departs after ten years with the company.
- Bachér previously held leadership roles at RMS Radio Marketing Service, Julep Media, InteractiveMedia, eBay Advertising, and Mediengruppe Oberfranken.
- radio.de GmbH is a subsidiary of MADSACK Mediengruppe and operates radio.de, radio.net, and GetPodcast with over 38 million downloads worldwide.
Connected Companies & Entities
1 Entity mapped“Parent publishing and media group that founded radio.de GmbH and announced the leadership change.”
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
Frank Bachér Appointed New Radio.de Managing Director
Radio.de, the audio platform owned by Madsack Media Group, has announced that Frank Bachér will become its new Managing Director as of November 1, 2026. He succeeds Katja Ostrowsky, who is leaving after ten years; no reasons were provided for her departure. Bachér, a former digital chief at RMS, brings extensive experience in digital media and audio, having held leadership roles at Julep Media, Raudio.biz, InteractiveMedia, and eBay Advertising. He will focus on expanding Radio.de's digital audio offering, strengthening partnerships, and enhancing its sales, product, and data capabilities. The platform, which includes Radio.net and GetPodcast, boasts over 38 million downloads globally, offering around 60,000 radio stations and over two million podcasts in more than 20 languages. Ostrowsky was credited with making the company profitable through international expansion and new B2B and subscription revenues.
Zinnow Hands Over Radio Programming, Takes New Role
Ralf Zinnow, program director at Antenne Bayern Group, is transitioning to a new role as head of market development and partnerships, focusing on expanding new brands like Chillout Antenne and 80er 90er Oldie Antenne. He will retain responsibility for the cooperation with BLR, the service company for Bavarian local radio programs. The programming division will be led by a trio of his deputies: Bettina von Bentzel (deputy editor-in-chief, team lead), Nick Lisson (entertainment chief), and Benni Kostal (head of programming design and marketing), who will report directly to management. The transition is described as a joint decision by management, not a demotion, and reflects a strategic move to bolster growth. Zinnow has a long history with the group, joining in 1995 as a volunteer and serving as editor, editor-in-chief, and program director since 2024.
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