Observed Signal · Apr 23, 2026 · Funding · Source: CMSWire · Impact: 3/5 · Sentiment: Positive
DOJO AI Raises $6M Seed to Expand Agentic Marketing Platform
DOJO AI, a marketing technology startup founded in August 2024, announced a $6 million seed round at a $30 million valuation, led by Armilar with participation from Heartfelt VC. The funding will expand its multi-agent AI platform, which uses a knowledge graph to automate marketing workflows across paid, organic, SEO, and content channels. The startup claims to serve over 100 brands in the U.S. and U.K., including CoinDesk, MorningStar, PensionBee, and Broadvoice, and reports 20% month-on-month growth. The platform, starting at $499 per month, aims to transform marketing operations from reactive reporting to proactive, compounding intelligence.
Seed funding for an agentic marketing platform signals growing investment in autonomous AI-driven marketing systems, which is highly relevant to the MarTech and AdTech industries.
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Key Takeaways & Evidence Grounding
- DOJO AI raised $6 million in seed funding at a $30 million valuation.
- The round was led by Armilar with participation from Heartfelt VC.
- The platform uses a knowledge graph and AI agents to automate marketing tasks.
- DOJO AI serves more than 100 brands, including CoinDesk, MorningStar, PensionBee, and Broadvoice.
- The funding will support deeper multi-agent autonomy and U.S. expansion.
Connected Companies & Entities
3 Entities mapped“The startup ... said it serves more than 100 brands across the U.S. and U.K., including CoinDesk, MorningStar, PensionBee and Broadvoice....”
“Garrido spent 15 years leading marketing at global brands including Coca-Cola and Sky...”
“Garrido spent 15 years leading marketing at global brands including Coca-Cola and Sky...”
Ontology Mapping & Concepts
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