Observed Signal · Jun 29, 2026 · Hiring · Source: Horizont · Impact: 1/5 · Sentiment: Neutral
Agency & Consultancy Market: C3 hires Interone manager, promotes consulting chief
C3, a Munich-based agency and subsidiary of Burda, is expanding its executive leadership. The previously four-person management team will grow with additions from within the company, and an executive has joined C3 from digital agency Interone. The article names Anna Zimmermann and Tobias Jacob Berten as figures expected to drive C3’s business. The report was published on June 29, 2026 and authored by Mehrdad Amirkhizi.
A personnel and leadership update at a single agency (C3) — relevant to agency/marketwatchers but limited broader impact on the AdTech/MarTech industry.
Key Takeaways & Evidence Grounding
- C3 is an agency based in Munich and is described as a Burda subsidiary.
- C3 is expanding its executive/management team, which had previously consisted of four members.
- A leadership hire moved from the digital agency Interone to C3.
- Anna Zimmermann and Tobias Jacob Berten are named as people who should advance C3's business.
- The article was published on 2026-06-29 and authored by Mehrdad Amirkhizi.
Connected Companies & Entities
4 Entities mappeddfv Mediengruppe
B2B media group for specialist publishing, events and advertising.
C3
European content marketing agency for enterprise brands and communications teams.
“The agency C3 in Munich is expanding its executive team....”
Burda
German media group monetising audiences through publishing and advertising.
“The article refers to C3 as a Burda subsidiary (Burda-Tochter)....”
HORIZONT
German B2B trade publisher for marketing and media professionals.
“The story was published on the HORIZONT website and carries the byline of Mehrdad Amirkhizi....”
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