Observed Signal · Jul 17, 2026 · Product Launch · Source: PocketGamer.biz · Impact: 2/5 · Sentiment: Positive
Aurion11 launches MDN11 mobile yield optimiser
Aurion11 has launched MDN11, a modular adtech suite for mobile publishers whose core component, the Yield Optimizer, applies real-time, user-level optimisation between an app and existing mediation stacks. Announced at Pocket Gamer Connects Barcelona 2026 by Aurion11 co-founder and CEO Igor Lautar, the tool requires a single initial integration call, performs server-side management, and is designed to scale from mid-sized studios to large publishers. MDN11 is available now and offers modular expansion to additional tools over time.
A new modular yield-optimisation product for mobile publishers that simplifies integration and applies per-request, user-level optimisation; relevant to in-app monetisation but not a major platform policy or industry-wide platform change.
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Key Takeaways & Evidence Grounding
- Aurion11 launched MDN11, a modular adtech suite for mobile publishers.
- MDN11's core component is the Yield Optimizer, which sits between a publisher's app and its existing mediation stack.
- The Yield Optimizer applies real-time, user-level optimisation to every ad request and requires only a single initial integration call.
- MDN11 was unveiled at Pocket Gamer Connects Barcelona 2026 by Aurion11 co-founder and CEO Igor Lautar.
- MDN11 is available now and is designed to scale from medium-sized studios to major publishers.
Connected Companies & Entities
1 Entity mapped“Unveiled at Pocket Gamer Connects Barcelona 2026 by co-founder and CEO Igor Lautar, MDN11's core offering is the Yield Optimizer, which sits...”
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