Observed Signal · Jun 26, 2026 · Event Relaunch · Source: persoenlich.com News · Impact: 1/5 · Sentiment: Neutral
Annabelle Relaunches 'Soirée' Event Series
Swiss women's magazine Annabelle is reviving its event and discussion series 'Soirée' after a seven-year pause. The first event will take place on 16 September 2026 at the Kunsthaus Zürich with a panel including entrepreneur Yaël Meier, SRF presenter Mona Vetsch, psychology professor Pasqualina Perrig and Valentin Müller (formerly in finance, now a primary school teacher). The second edition is scheduled for 11 November 2026 at the Zentrum Paul Klee in Bern; speakers for that session will be announced later. Both events will be moderated by Annabelle editor Helene Aecherli. The series is sponsored by PostFinance. The announcement was published on persoenlich.com on 2026-06-26.
Local publisher event announcement with limited direct impact on the broader AdTech/MarTech industry; relevant to media and experiential marketing but not industry-shifting.
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Key Takeaways & Evidence Grounding
- Annabelle is relaunching its event and discussion series 'Soirée' after a seven-year break.
- The opening event is scheduled for 16 September 2026 at the Kunsthaus Zürich with panelists Yaël Meier, Mona Vetsch, Pasqualina Perrig and Valentin Müller.
- A second edition will take place on 11 November 2026 at the Zentrum Paul Klee in Bern; speakers for Bern will be announced later.
- Both events will be moderated by Annabelle editor Helene Aecherli.
- PostFinance is the sponsor of the events.
Connected Companies & Entities
1 Entity mapped“SRF is referenced as the broadcaster for which Mona Vetsch works (SRF presenter Mona Vetsch is a panelist)....”
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
House of Deep Hosts Valais Mineral Community Evening
House of Deep organised a themed evening for Valais Mineral on 26 August 2026 at the SiloSilo venue in Zürich. The programme centred on the idea of origin and creativity and combined a panel talk with creative personalities, a curated photo exhibition, a soundscape by Leonore Brunner and a live ice sculpture shaped as the Matterhorn. After the curated programme the location was opened to the public to create a platform where Valais Mineral could connect with a new community. The article lists project leads and creative credits from both Valais Mineral and House of Deep and credits PR, photographers and event contributors.
ADC Switzerland Publishes Festival Speaker Line‑Up
ADC Switzerland has published the full speaker line-up for its 50th‑anniversary creative festival, taking place 8–13 June 2026 at Kraftwerk Zürich. The programme includes keynotes, workshops and panels across themes such as film, female leadership and consumer psychology. The opening on 8 June is the '20 Minuten ADC Reception' at TX Group with speeches from 20‑Minuten CEO Bernhard Brechbühl, Zurich city president Raphael Golta and ADC president Thomas Wildberger, plus a live act by Noemi Beza. Other speakers named include Manuel Henry, Lisa Brühlmann, Timo Schneider, Gordon Nemitz, Liane Siebenhaar, Joost van Treeck, Jan Kempter, Thomas Huber, Ole von Beust, Justin Billingsley (CMO, Nomad Foods), Oona Horx Strathern and Wenhui Lim. The programme closes with awards on 12 June and a jubilee party on 13 June; tickets and full programme are on adc.ch.
Newsroom Summit: Swiss Conference on Integrated Communication
A new Swiss conference called Newsroom Summit has been announced to bring corporate-newsroom practitioners together. Organisers — including Bern-based agency Newsroom Communication (co-founder and organiser Benjamin Blaser) and founding partners Axpo, BKW and SBB — say the summit responds to a lack of a dedicated industry meeting and aims to offer a mix of use cases, discussions, training and networking. The half-day event is scheduled for 21 October 2026 in Bern and will feature speakers such as newsroom thinker Christoph Moss (on cultural change) and Marie‑Christine Schindler (practical success factors). Organisers are finalising a university‑backed study of Swiss newsroom structures and position the summit as a practical exchange for German‑speaking markets. The article was published on 2026-05-11.
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