Observed Signal · Oct 1, 2026 · Market Signal · Source: IPA · Impact: 4/5
AMV BBDO & Spark Foundry win 2026 IPA Effectiveness Awards Grand Prix
The campaign transformed Currys from a retailer threatened by online shopping into the UK's most-preferred technology retailer, generating £500m in incremental revenue and returning the business to...
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Recent verified developments and strategic activity across this market segment.
Currys appoints Caroline Hirst as Chief People Officer
Currys appoints Caroline Hirst as Chief People Officer. Also: Currys scales up digital inclusion programme in Portsmouth and Gosport; Currys AGM Trading Update 2026-27; Currys named an FT Climate Leader for the fourth year; Currys on the hunt for 300 delivery drivers and assistants as it triples number of apprenticeships.
Currys appoints Caroline Hirst as Chief People Officer
Currys appoints Caroline Hirst as Chief People Officer. Also: Currys scales up digital inclusion programme in Portsmouth and Gosport; AGM Trading Update 2026-27; named FT Climate Leader for fourth year; hiring 300 delivery drivers and tripling apprenticeships.
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