Manager, Planning

This role manages the end-to-end execution of integrated media campaigns for large clients, translating annual strategy into tactical plans. The manager acts as the daily client contact, briefing specialist teams, allocating budgets, and ensuring deadlines are met. The role leverages data-driven tools like WPP Open for audience analysis and budget allocation to build effective media plans.

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . Executive | Sr Executive | Manager – Implementation Planning, GOC About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . Role Summary and Impact As part of the Global Operations Centre (GOC) , you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Senior Executive – Implementation Planning who will: Develop strong relationships with Client Servicing and Activation teams to facilitate flawless execution of plans. Communicate effectively across all levels of the team and across all practices. Support Media Planning Managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes. Conduct research and compile data to guide and support planning and optimization recommendations. Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met. Collaborate with Activation teams to complete the detail of the plan in Olive. Create trafficking sheet templates and collaborate with Ad Operations through campaign launch. Prepare data for reporting and analysis. Support the team in making optimisation recommendations. Assist in the management of testing plans for assigned campaigns. Contribute to internal case studies for the sharing of learning and best practice. Meet with vendors and attend presentations to build knowledge of the media landscape Skills and Experience Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in-flight cross-channel optimization & reporting and post-campaign analysis. We are our clients’ key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA. Bachelor's degree in marketing, advertising, business, or a related field. 2-4 years of B2B program marketing experience, preferably in the technology field; enterprise infrastructure software marketing experience is a huge plus In-depth knowledge of media planning principles, techniques, and best practices across various channels (digital & social) Familiarity with media buying, negotiation, and contract management. Strong analytical skills and ability to interpret data and metrics to make data-driven decisions. Proficiency in using media planning and tracking tools (Marketo, Convertr or Data Studio is a plus) Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Computer literate with good skills in all basic Office programs (including Excel) Creative thinking and problem-solving abilities. A passion for everything media and advertising, coupled with a continued desire to expand your knowledge Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day, and more. Research shows that candidates from underrepresented backgrounds often don't apply for roles if they don't meet all the criteria. At WPP Media, we strongly encourage you to apply if you’re interested, we'd love to know how you can positively impact our team with your experience! As an Equal Opportunities Employer, we believe that diversity is vital and positively influences the environment in which we operate. We are committed to fostering a diverse and inclusive work environment that is free of discrimination, harassment or bullying. Race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status or disab

Leads media planning for award-winning campaigns, defining audience targeting approaches across addressable and non-addressable media. Designs connections plans, collaborates with channel specialists, and manages day-to-day campaign execution as a client liaison. Responsibilities include designing measurement frameworks and optimizing campaigns.

This senior planning manager role leads strategic direction for key client accounts, developing integrated media solutions and managing a planning team. Requires 5-7 years of media agency experience, strong digital planning background, and excellent client management skills.

This Director-level role serves as a Scrum Master for development teams within Data & Technology Solutions at WPP Media. The role involves facilitating Agile ceremonies, coaching teams, removing impediments, and driving continuous improvement to deliver data products and AI platforms. Requires experience as a dedicated Scrum Master in a data-intensive environment with Agile certifications.

Supports the Data & Analytics team at Mindshare by quantifying campaign success and delivering insights for optimization. Builds dashboards, analyzes data with SQL/Python, and formulates strategic recommendations for media campaigns, requiring a Master's degree and minimum 2 years of media/marketing analytics experience.

Leads media planning for international brands in Taiwan, developing integrated communication strategies across digital, social, and offline channels. Manages campaign execution, measurement plans, and team coaching, requiring 8-10 years of media planning experience and strong project management skills.