VP, Paid Search, UK

This VP-level role leads the Paid Search practice in the UK, overseeing strategy, client relationships, and team leadership. The focus is on driving performance and innovation in search marketing campaigns.

This VP-level role leads the Paid Search team within the new Outcomes Activation & Delivery hub, owning channel excellence and strategic direction for a defined client portfolio. The VP will translate client business challenges into progressive search strategies, champion AI and automation, and ensure Paid Search is positioned as a strategic growth lever across performance, customer experience, and commerce. This role requires expert-level Paid Search knowledge, strong commercial judgment, and confident client leadership, with a focus on Total Search integration including SEO, content, and AI search environments.

This VP, Paid Search role leads a high-performing Paid Search team within the new Outcomes Activation & Delivery hub, focusing on measurable business outcome growth. The position owns channel excellence, strategic vision, and commercial growth across a defined client portfolio. Requires expert-level Paid Search knowledge, strong commercial judgment, and leadership in AI, automation, and Total Search environments.

Manages paid search accounts for clients including Allianz, KFC, and Unilever, overseeing day-to-day execution, optimization, and forecasting. Leads a team of juniors, develops campaign strategy with the Account Director, and builds strong relationships with clients and the Global Hub. Responsibilities include performance reporting, best practice development, and team coaching.

This Director-level role serves as a Scrum Master for development teams within Data & Technology Solutions at WPP Media. The role involves facilitating Agile ceremonies, coaching teams, removing impediments, and driving continuous improvement to deliver data products and AI platforms. Requires experience as a dedicated Scrum Master in a data-intensive environment with Agile certifications.

Supports the Data & Analytics team at Mindshare by quantifying campaign success and delivering insights for optimization. Builds dashboards, analyzes data with SQL/Python, and formulates strategic recommendations for media campaigns, requiring a Master's degree and minimum 2 years of media/marketing analytics experience.

Leads media planning for international brands in Taiwan, developing integrated communication strategies across digital, social, and offline channels. Manages campaign execution, measurement plans, and team coaching, requiring 8-10 years of media planning experience and strong project management skills.