Sr. Merchant Marketing Manager

This senior role leads growth marketing initiatives, developing and executing strategies to drive customer acquisition and revenue growth. The manager will oversee campaigns, analyze performance, and optimize marketing funnels.

This role manages search and programmatic media activations across retail media networks like Amazon, Walmart, and Criteo within the Global Operations Centre. The executive will execute campaign setup, bid recommendations, and budgeting, using tools like Pacvue and Skai to optimize client accounts. Requires at least 2 years of biddable performance media experience with a preference for retail media execution.

This role focuses on developing and executing commerce strategy for clients, likely involving retail media and e-commerce optimization. The Senior Associate will support integrated commerce initiatives, leveraging data and insights to drive sales growth.

This Manager, Commerce role at WPP Media's Global Operations Centre manages a team of 2-5, overseeing end-to-end retail media campaigns across search and programmatic on platforms like Amazon, Walmart, and Criteo. Responsibilities include campaign setup, bid management, budgeting, performance reporting, and client relationship management. Requires 4+ years' biddable media experience, retail media expertise, and proficiency with bid management tools like Pacvue or Skai.

Manages client servicing operations to ensure satisfaction and retention, focusing on relationship management and service delivery. Requires strong client-facing skills and operational oversight.

Manages customer and regulatory relations, handling complaints and compliance issues within financial services. Requires experience in regulatory affairs and customer relationship management.

Monitors production operations during weekday graveyard shifts, handling alerts and escalations. Requires attention to detail and ability to work overnight.