Associate, Programmatic

This role involves training to plan and buy display advertising, managing programmatic campaign setup, optimization, and reporting. The associate will work with the Programmatic Senior Account Executive or Account Manager, build relationships with media partners like Google, and ensure financial accuracy and process adherence.

Supports programmatic advertising campaigns, assisting with setup, optimization, and reporting. Works with DSPs and ad exchanges to ensure campaign performance and client satisfaction.

The Associate, Programmatic Solutions role supports programmatic media buying and campaign management. It involves working with demand-side platforms and ad exchanges to optimize digital advertising performance.

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . About WPP Media WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com. At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise . ROLE: Associate, Programmatic Solutions Role is the operational heartbeat of the Media Solutions team. You’re the one who keeps campaigns organized, documentation clean, and workflows moving — ensuring our most advanced, multi-channel programs launch on time and run flawlessly. This is a role for someone who loves precision and collaboration: connecting creative, data, and activation teams to make complex media work look effortless IMPACT: You’ll help power campaigns for some of Canada’s largest advertisers by managing the details that drive accuracy and performance. From trafficking documentation and pacing trackers to report coordination and financial records, your work gives leadership and activation teams full confidence in delivery. You’ll learn how integrated media systems work from the inside out, becoming the connective tissue between strategy, activation, and operations. KEY ACCOUNTABILITIES: 1. Campaign Administration & Documentation Maintain all campaign files — briefs, IOs, timelines, QA sheets, and performance trackers — ensuring data is current and accessible. Support Managers during investment approval cycles with accurate documentation and cross-checking. Update internal workflow tools (Asana, Jira, or Smartsheet) with campaign milestones and task ownership. Track approvals and follow-ups to keep projects on schedule and stakeholders aligned. 2. QA & Delivery Support Assist Activation and Integration teams with trafficking checks and setup readiness. Verify that creative assets, tags, and naming conventions follow WPP Media standards before launch. Monitor early pacing dashboards and flag anomalies to Managers for investigation. Document learnings and recurring issues to improve QA processes over time. 3. Reporting & Insights Coordination Collect pacing and final reports from Activation and ensure timely consolidation for internal review. Prepare slides or data summaries for performance meetings, QBRs, and client reports. Maintain the central repository of results, learnings, and templates for future reference. Support Managers and Associate Directors in validating key metrics and aligning data sources. 4. Workflow & Communication Support Act as the first point of contact for day-to-day coordination between Solutions, Activation, and Planning. Track task progress, meeting notes, and follow-up actions, ensuring clarity on ownership and deadlines. Assist in scheduling cross-team reviews, training sessions, and enablement workshops. Provide administrative support for product launches, internal roadshows, or process updates. 5. Learning & Process Enablement Keep internal documentation and process guides up to date. Support onboarding for new hires by organizing reference materials and workflow walkthroughs. Participate in post-campaign reviews to capture operational best practices. Identify small improvements that make our systems and communication more efficient. CROSS-FUNCTIONAL COLLABORATION: Solutions Integration & Development: Maintains QA trackers, IO files, and operational documentation. Activation: Supports campaign readiness, trafficking accuracy, and pacing coordination. Planning & Finance: Tracks delivery milestones, budgets, and estimate confirmations. Solutions Design: Helps manage creative and audience documentation needed for setup. SSP Optimization: Gathers pacing or supply updates for inclusion in delivery summaries. SUCCESS METRICS: On-time delivery of documentation, trackers, and reports. Reduction in setup or QA errors through proactive coordination. Positive feedback from Managers and cross-functional partners on reliability and communication. Demonstrated ownership of process improvements and organizational excellence. Growing mastery of cross-channel media operations and campaign lifecycle management. Life at WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and cele

This role develops brand, media, and communication strategies for clients, managing campaigns across offline channels with digital integration. The Senior Manager oversees budgets, client relationships, and team coordination. Requires media agency experience, strategic media knowledge, and strong client communication skills.

This role drives day-to-day tactical planning for media campaigns, including audience research, media plan matrix management, and financial reconciliation. The Senior Associate ensures operational accuracy and collaborates with cross-functional teams. Requires 1-2+ years of media agency experience, proficiency in planning tools, and strong analytical skills.

This Director of Planning role leads the media planning output for a key client, ensuring unrivalled work and driving strategic approaches. Responsibilities include managing senior client relationships, leading a planning team of three, and developing innovative planning solutions. Requires advanced knowledge of media planning, strong storytelling skills, and experience in stakeholder management.