Lead Product Development Manager: Retention Strategy

This role leads retention marketing strategies for the streaming and entertainment business, focusing on reducing churn and increasing subscriber lifetime value. The manager will develop and execute lifecycle campaigns, analyze customer behavior data, and optimize communication touchpoints. Success requires a data-driven approach and experience with marketing automation tools.

Develops and implements customer retention strategies to reduce churn and increase loyalty, leveraging analytical skills and data-driven decision making. Requires experience in customer retention and data-driven approaches.

This role develops and executes retention marketing campaigns to increase customer loyalty and reduce churn. The executive will analyze customer data, segment audiences, and implement lifecycle marketing strategies across email and other channels. Strong analytical skills and experience with CRM and marketing automation tools are required.

Diese Position umfasst die Betreuung von Kundenbeziehungen und die Sicherstellung der Kundenzufriedenheit in einer Digitalagentur. Sie erfordert Erfahrung im Kundenservice und einen proaktiven Umgang mit Kundenbedürfnissen.

This role leads product development initiatives focused on customer acquisition for DIRECTV's streaming services. The manager will develop and execute strategies to attract new subscribers, optimize onboarding experiences, and drive growth through product features and marketing alignment, collaborating with growth and analytics teams to track acquisition performance.

This role leads the development and execution of product strategy for DIRECTV's streaming products, focusing on defining the roadmap, aligning cross-functional teams, and driving innovation to enhance the streaming experience. The manager will oversee product lifecycle from concept to launch, analyze market trends, and collaborate with engineering and design to deliver customer-centric solutions.

This role supports the ad sales team by coordinating the planning and execution of advertising campaigns, managing inventory, and ensuring accurate delivery of ad impressions. The coordinator will work with sales, operations, and clients to facilitate campaign setup, monitor performance, and resolve discrepancies to optimize revenue.