Senior Yield & Operations Analyst (EU/UK)

This role is responsible for maximizing revenue across Panxo's publisher network by optimizing ad inventory, managing demand partnerships, and implementing data-driven strategies to achieve premium CPMs on AI-generated traffic. The focus is on monetization of AI-driven web traffic.

This role is responsible for ad operations, including campaign setup, trafficking, and optimization. The specialist will ensure accurate delivery and performance of digital advertising campaigns, working closely with internal teams and clients.

Supports the implementation, optimization, tracking, and reporting of campaigns on programmatic buying platforms. Responsibilities include campaign administration, optimization, and KPI analysis to drive performance.

This programmatic role, available at Manager, Senior Manager, or Associate Director levels, leads campaign execution and quality within WPP Media's Global Operations Centre. Responsibilities include enforcing DV360 best practices, managing team training and escalations, and collaborating with regional teams across the US, Europe, and Asia. The role requires hands-on experience with Google Marketing Platform and programmatic strategy.

This role focuses on optimizing yield and operational efficiency for Swivel's ad tech platform in the US market. The core challenge involves analyzing performance data to maximize revenue and streamline media operations for clients in the region.

This role involves building end-to-end features for Swivel's AI-native ad tech platform, spanning frontend and backend. The core challenge is to rapidly develop and iterate on user-facing products that integrate AI capabilities to streamline media buying and operations.

This role focuses on building the backend infrastructure for Swivel's AI-native ad tech platform. The core challenge involves developing scalable, high-performance systems that leverage AI to optimize media operations and programmatic advertising workflows.