Director, Paid Social

This role is a Director of Paid Social, accountable for all day-to-day paid social operations and serving as the main point of contact on accounts. The director will formulate paid social strategy, lead integration efforts, and manage the career paths of supporting staff. This position requires 7+ years of experience planning/buying across social platforms and significant client-facing experience.

This Director, Social role is the paid social lead for designated clients, responsible for delivering category-defining capabilities across all biddable channels. The role involves strategic oversight of campaigns, developing paid social best practices, and leading a team. It requires deep knowledge of paid social platforms, bid management, and programmatic buying, as well as strong leadership and client relationship skills.

This role oversees enablement activities for a portfolio of client accounts within the Open Media Studio ecosystem, driving adoption and measurable value from WPP Media products. The director manages onboarding, training, and feedback loops, and collaborates with product, engineering, and data strategy teams to ensure client success.

This Director role in the Advancement team is responsible for operationalizing the innovation agenda by transforming strategic ideas into structured pilot programs and proof-of-concepts. The role involves testing new AI capabilities, piloting global delivery models, and proving the value of emerging technologies, requiring a blend of creative thinking, analytical rigor, and disciplined project delivery. The Director will manage ambiguous, forward-looking projects from concept to completion, designing measurement frameworks and analyzing results to determine business impact and scalability.

This role leads the development and support of enterprise reporting solutions and SQL Server-based platforms at WPP IT. The Senior Director manages application development, database optimization, and production support, bridging business requirements and technical execution. Requires 10-12 years of experience in .NET development, SQL Server expertise, and reporting platforms.

In dieser Rolle entwickelst du Marken-, Media- und Kommunikationsstrategien für Kunden und managst Kampagnen über Offline-Kanäle mit digitaler Integration. Du verantwortest Budgets, Kundenbeziehungen und Teamkoordination. Erforderlich sind Media-Agenturerfahrung, strategisches Medienwissen und starke Kommunikationsfähigkeiten.

This role drives day-to-day tactical planning for media campaigns, including audience research, media plan matrix management, and financial reconciliation. The Senior Associate ensures operational accuracy and collaborates with cross-functional teams. Requires 1-2+ years of media agency experience, proficiency in planning tools, and strong analytical skills.