Publisher & Medieninhaber · vs · Publisher & Medieninhaber
RTL+ vs VOX
Strukturierter Technologie- und Marktvergleich · Stand 2026
Direkte Merkmalsgegenüberstellung
RTL+ · vs · VOXGerman streaming service combining RTL video, live TV, sport and audio.
VOX ist eine reichweitenstarke deutsche TV- und Digitalmedienmarke innerhalb des RTL-Ökosystems, die crossmediale Unterhaltungsinhalte über lineare und digitale Touchpoints hinweg monetarisiert.
Vergleichsanalyse & Key Insights
Was ist der Hauptunterschied zwischen RTL+ und VOX?
Beim Vergleich von RTL+ und VOX agieren beide Plattformen im Bereich Video Streaming Platform, Connected TV (CTV) & OTT und Publisher & Medieninhaber. RTL+ ist positioniert als German streaming service combining RTL video, live TV, sport and audio, während VOX den Schwerpunkt auf VOX ist eine reichweitenstarke deutsche TV- und Digitalmedienmarke innerhalb des RTL-Ökosystems, die crossmediale Unterhaltungsinhalte über lineare und digitale Touchpoints hinweg monetarisiert legt. Beide Anbieter stellen komplementäre wie auch konkurrierende Kernfähigkeiten für den Markt bereit.
Welche Alternativen gibt es zu RTL+ und VOX?
Bei der Evaluierung von RTL+ und VOX prüfen Enterprise-Entscheider häufig auch weitere Plattformen im Bereich Video Streaming Platform, Connected TV (CTV) & OTT und Publisher & Medieninhaber. Die erweiterte Wettbewerbslandschaft und detaillierte Marktprofile findest du direkt auf Polaris7.
Echtzeit-Beobachtung
Aktuelle Marktsignale & News: RTL+ vs VOX
Öffentlich erfasste Marktbewegungen, Partnerschaften, Produkt-Updates und strategische Ankündigungen aus dem Knowledge-Graphen.
RTL+
Letzte Aktivitäten
- ·DWDLTV & Streaming
Convergent Ratings Boost 'Die Verräter' by 46%
RTL's reality show 'Die Verräter' saw a 46% increase in audience when including convergent ratings, which combine linear TV, time-shifted viewing, and streaming. AGF Videoforschung's new convergent metrics show that many shows, especially RTL's 'Gute Zeiten, Schlechte Zeiten' (GZSZ), are significantly more popular on streaming platforms RTL+ and Joyn than on linear TV. For example, GZSZ reaches over 50% more viewers including streaming, and the target demographic 14-49 is more than double. Other shows like 'Villa der Versuchung' (Sat.1) nearly double their reach. The data highlights the growing importance of streaming for German broadcasters, with RTL dominating the top 20 positions.
- AGF Videoforschung has started publishing convergent ratings, including linear, time-shifted, and streaming viewing.
- 'Die Verräter' season 4 saw a 46% increase in average audience when including convergent metrics (1.26M to 1.84M).
- RTL's soap 'GZSZ' reaches over 50% more viewers when including streaming (1.31M to 2.00M).
- ·DWDLMedia & Entertainment
RTLzwei to Launch New Exclusive Dating Format 'Maison Tabou'
RTLzwei has announced its new dating format 'Maison Tabou', which focuses on physical attraction and sexual fantasies. The show will premiere on linear TV on September 30, 2026, airing Wednesdays at 11:35 PM due to youth protection regulations. Episodes will also be available on RTL+, one week before linear broadcast. Produced by UFA Show & Factual, the format follows singles who check into a special hotel, shed their identities, and explore their sexual desires through anonymous blind dates. A character called 'Madame' orchestrates the encounters, and participants only reveal their true identities at a shared breakfast the next day. The show was previously announced at the Screenforce Festival.
- RTLzwei will premiere 'Maison Tabou' on September 30, 2026, at 11:35 PM on linear TV.
- Episodes will be available on RTL+ one week before the linear broadcast.
- The format is produced by UFA Show & Factual.
- ·DWDLStreaming
RTL+ Shows Hit Streaming Million-Mark; 'Reacher' Leads Amazon
In the last week of August 2026, RTL+ reported strong streaming viewership for its program brands. The soap 'Gute Zeiten, Schlechte Zeiten' set a new all-time weekly net reach record of 1.109 million viewers. The new season of 'Das Sommerhaus der Stars' premiered strongly on RTL+ with 1.079 million viewers before its linear TV start. The finale of 'Die Verräter' season four nearly reached the million mark with 0.997 million viewers, almost doubling last year's record. On Amazon's Prime Video, the series 'Reacher' continued to grow, reaching 1.574 million weekly viewers. Other notable shows included 'Two and a Half Men' on Amazon, and DAZN's Bundesliga coverage returned with 0.963 million viewers. The data comes from AGF Videoforschung's program brand measurement.
- GZSZ set a new RTL+ streaming weekly net reach record of 1.109 million viewers.
- Das Sommerhaus der Stars started with 1.079 million streaming viewers on RTL+.
- Die Verräter season 4 finale reached 0.997 million viewers on RTL+.
VOX
Letzte Aktivitäten
- ·DWDLTV Ratings
Bayern's Goal Festival Lifts Sky to Top Private Broadcaster
On Friday evening, September 18, 2026, Sky outperformed traditional free-to-air private broadcasters RTL and Vox in German TV ratings. The live Bundesliga match between FC Bayern Munich and Union Berlin, which ended 7:0, attracted an average of 1.13 million viewers, including 410,000 in the 14-49 demographic, achieving a 12.5% market share in that target group and making Sky the market leader among private channels. In contrast, RTL's replacement show "So klingt Deutschland" only managed a 7.2% share in the 14-49 group, while Vox's "Auswanderer sucht Liebe" plummeted to a new low of 3.1%. This event underscores the growing significance of sports rights in linear broadcasting.
- Sky's Bundesliga match between FC Bayern and Union Berlin drew 1.13 million viewers.
- The match achieved a 12.5% market share among viewers aged 14-49, making Sky the market leader among private broadcasters.
- RTL's music documentary "So klingt Deutschland" reached only 7.2% market share in the target group.
- ·MeediaTV Ratings / Streaming Charts
RTL Quiz and Vox Show Gain TV Ratings
On Monday evening, German TV ratings saw notable shifts. ZDF led prime time but with lower figures due to a comedy film instead of a crime drama. RTL's "Wer wird Millionär?" and Vox's "Die Höhle der Löwen" both saw significant audience gains, particularly among 14-49 year olds. Meanwhile, streaming charts show Netflix, Prime Video, and Disney+ highlights. The article is part of a daily ratings roundup, covering multiple shows and platforms. It does not focus on a single specific event or business development, but provides a comprehensive view of linear TV and streaming performance.
- ZDF's comedy 'Die Bachmanns - Gefahr im Verzug' drew 2.94 million viewers (14.1% market share).
- RTL's 'Wer wird Millionär?' reached 2.84 million viewers and 15.6% market share.
- Vox's 'Die Höhle der Löwen' brought 1.18 million viewers to Vox (6.5% market share).
- ·DWDLBrand Integration
Vox Opens 'Shark Tank' to Product Placements
German broadcaster Vox and its advertising sales house Ad Alliance are opening the popular startup show 'Die Höhle der Löwen' (the German version of Shark Tank) to product placements for the first time. Melitta, a coffee brand, will be the first advertiser to integrate its products into the show's setting. A Melitta-branded coffee mobile (a converted small transporter) and a Melitta Barista coffee machine will be placed in the reception area where the founders are welcomed before their pitch. The placement will be visible throughout the entire new season, integrating the brand into the show's authentic context. This move expands the monetization options for one of Vox's most successful formats.
- Vox and Ad Alliance are opening 'Die Höhle der Löwen' for product placements for the first time.
- Melitta is the first advertiser to secure a product placement in the show.
- The placement includes a Melitta-branded coffee van and a Melitta Barista machine in the show's reception area.
Exakte Ökosystem-Überschneidungen vergleichen
Erkunde alle tiefen Marktbeziehungen in Polaris7. Entdecke gemeinsame Kunden, integrierte Technologien, SDK-Schnittstellen und überlappende Partner von RTL+ und VOX im Markt-Ökosystem.