CloudFactory vs Informatica

Forward Deployed Engineering is having a moment.

CloudFactory highlights its long-standing expertise in forward deployed engineering, embedding engineers to get enterprise AI into production. Also featured: a new blog post on AI ethics by design, emphasizing responsible data sourcing.

Adobe Announces Anil Chakravarthy to Become President and CEO and Shantanu Narayen to Become Executive Chair on December 1, 2026

Adobe has named Anil Chakravarthy as its next President and CEO, effective December 1, 2026, succeeding Shantanu Narayen, who will become Executive Chair after an 18-year tenure. The board unanimously selected Chakravarthy following a multi-month search. He joined Adobe in 2020 and currently leads Customer Experience Orchestration and worldwide field operations, previously serving as CEO of Informatica. His appointment signals a strategic focus on enterprise customer journey orchestration and agentic AI, with recent launches including CX Enterprise, GenStudio, and Brand Visibility. The transition occurs amid strong financial performance—recent quarterly revenue of $6.62 billion and triple-digit AI-first ARR growth—but also investor concerns about AI disruption, with stock down 18% in 2026 amid broader declines. David Wadhwani, president of creativity and productivity, is leaving. Additionally, Adobe launched Adobe for Slack, integrating 70+ Creative Cloud tools.

• Anil Chakravarthy becomes Adobe's President and CEO on December 1, 2026.
• Shantanu Narayen will become Executive Chair after 18 years as CEO, with the board's unanimous approval.
• Chakravarthy joined Adobe in 2020, previously served as CEO of Informatica, and leads Customer Experience Orchestration.

Salesforce's Acquisition Spree Targets Enterprise AI Layer

Salesforce is aggressively expanding beyond its CRM roots through a series of acquisitions to build an enterprise AI operating layer. Recent deals, including Informatica for $8B (2025), Fin for $3.6B (2026), and Contentful for over $3B (announced June 1, 2026), position the company to integrate data governance, workflow automation, content management, and autonomous customer service agents into its Agentforce platform. The strategy aims to create a unified infrastructure for AI agents, with competitors like Adobe, Microsoft, ServiceNow, and Oracle pursuing similar coordination layers. However, integration complexity remains a critical challenge, and industry experts question whether Salesforce can make its expanding ecosystem operationally cohesive. Governance, interoperability (e.g., MCP support), and the ability to reduce fragmentation will determine success in the enterprise AI era.

• Salesforce acquired Informatica for $8 billion in 2025, strengthening data integration and governance.
• Salesforce announced the $3.6 billion acquisition of Fin, a provider of autonomous customer service agents.
• Salesforce announced the acquisition of Contentful for over $3 billion on June 1, 2026, adding a composable CMS layer.