Prime Focus vs Runway

Brahma AI, backed by Prime Focus Limited, Raises $150 Million In Funding Round Led By Multiples Alternate Asset Management

Brahma AI, the AI-native operating system for enterprise audiovisual content, has raised $150 million in a funding round led by Multiples Alternate Asset Management. The investment marks a significant milestone for Brahma AI, accelerating its global expansion, and reflects Prime Focus’s long-standing strategy of backing technology at the intersection of creativity and AI.

Prime Focus Group Completes Phase 1 of Mumbai’s New Global Entertainment Ecosystem With Launch Of ‘Prime One’

The opening of Prime One marks the first major milestone in Prime Focus Group’s collaboration with the Government of Maharashtra to create a new global entertainment ecosystem in Mumbai.

Half of Mobile Managers: Leadership Sees Mobile as Higher-Risk

Runway’s 2026 State of Mobile Release Management survey of 300 mobile engineering managers found 51% say company leadership views mobile as higher risk than web or backend (44% somewhat higher, 7% much higher). Top causes driving that perception are slipped release timelines (29%), post-release quality issues (26%), and leadership feeling in the dark on release status (13%). The survey also found 76% of managers see at least 24% of releases deviate from planned timelines. Runway and the article argue these risks stem from reactive release management and that improving release visibility, cadence, and distributed ownership reduces leadership concern. The article is published on MarTech Series and references Runway’s 2026 Decision Guide on mobile release management.

• Runway conducted the 2026 State of Mobile Release Management survey of 300 mobile engineering managers.
• 51% of respondents said leadership perceives mobile as higher risk than web or backend (44% somewhat higher, 7% much higher).
• Top reasons leadership confidence in mobile drops: slipped timelines (29%), post-release quality issues (26%), and leadership feeling in the dark on release status (13%).

Apple App Review Times Slow Due to AI-Made App Flood

Small and mid-sized game developers report that Apple's App Review process has slowed significantly, with approvals stretching from the expected 24-48 hours to several weeks. They attribute this to a flood of AI-generated apps and games, citing an 84% year-on-year increase in submissions. While Google Play review times remain consistent, Apple's reviews are often delayed, with generic template responses and automated rejections. Apple acknowledges the increase in submissions and states it processes an average of 378,000 submissions per week, with average review times of 1.5 days for all apps and 14 hours for minor updates, though some new apps require additional scrutiny. Developers express frustration over lost revenue and disrupted release schedules due to what they call Apple's 'poor service.'

• Apple's App Review times have stretched from 24-48 hours to weeks for new app submissions.
• AI-made apps and games caused an 84% year-on-year jump in App Store submissions (April report).
• Apple processes an average of 378,000 app submissions per week, with average review times of 1.5 days.

Runway's AI Video Agent Automates Ad Creation and Optimization

Runway, an AI video-generation startup, has launched Runway Ads, an AI agent integrated into its web app. The agent autonomously creates, localizes, and publishes ad variations across Meta, Google, and TikTok, then analyzes performance data to inform future creative iterations. In internal tests, Runway reported a 1,000% increase in ad volume, doubled ROAS, and a 41% reduction in cost per subscriber. The tool contributed to Runway's $100 million in annual recurring revenue and is initially available to select companies, with a public rollout planned. Lovable is the launch partner. Additional announcements include the open-weight model Praxis-1, the World Interface Model Solaris, and availability on the OpenAI Marketplace.

• Runway launched Runway Ads, an AI agent for creating, localizing, and publishing ad variations.
• The agent connects to Meta, Google, and TikTok accounts and uses performance data for creative iteration.
• Internal testing showed a 1,000% increase in ad volume, doubled ROAS, and a 41% decrease in cost per subscriber.