Pampers vs Reckitt

10-K Financial Filing Analysis for Pampers (2026-08-04)

The Procter & Gamble Company reported its annual results for the fiscal year ended June 30, 2026, delivering net sales of $87.03 billion, up 3% year-over-year, supported by organic sales growth of 1%. Operating income decreased 3% to $19.75 billion due to a 100 bps reduction in gross margin (to 50.2%) driven by unfavorable product mix, increased commodity costs, and restructuring charges, alongside higher marketing expenditures. Net earnings attributable to P&G remained stable at $16.05 billion, with diluted EPS rising 2% to $6.62, aided by share repurchases and lower net non-operating costs. Cash generation remained robust, with operating cash flow reaching $19.56 billion and adjusted free cash flow productivity achieving 100%. Strategically, P&G continued executing its multi-year productivity and organizational restructuring program while expanding its portfolio, notably announcing the acquisition of Thorne for $3.8 billion.

• Net sales reached $87,032,000,000 in FY 2026, representing a 3% reported increase (1% organic growth), while operating income decreased 3% to $19,748,000,000.
• Net earnings attributable to Procter & Gamble were $16,046,000,000 ($6.62 diluted EPS, up 2%), with Core EPS reaching $6.89.
• Generated $19,556,000,000 in operating cash flow and $15,835,000,000 in adjusted free cash flow, while agreeing to acquire Thorne for $3.8 billion.

Durex Signs Sean Dyche for 'Get Wood Rising' Campaign

Durex, a brand by Reckitt, has launched a season-long comedy campaign called 'Get Wood Rising' with former Premier League manager Sean Dyche as 'performance director.' The campaign, created by McCann Content Studios at McCann London, centers on a fictional partnership with real non-league club Woodley United FC, which hasn't had a promotion in 10 years. The 100-second launch film uses innuendo and humor to promote Durex Performance condoms and gel, featuring comedian Chris McClure as a performance assistant. The social-first campaign debuted on October 9, 2026, and amassed over a million views on Instagram within hours. Documentary-style episodes and behind-the-scenes content will run across Meta, TikTok, and influencer channels throughout the season. The campaign aims to make conversations about sexual performance more open and relatable while driving brand awareness and market share.

• Durex launched 'Get Wood Rising', a season-long campaign with former Premier League manager Sean Dyche.
• The campaign is a partnership with non-league football club Woodley United FC.
• The launch film gained over one million views on Instagram within hours of its October 9 launch.

Putting Better Health in More Hands: Reckitt Pakistan Unveils Saaf Sehatmand Pakistan in Partnership with Aga Khan Foundation

Powered by Dettol and Harpic, the flagship platform begins in schools to provide safe drinking water, rehabilitated toilets, handwashing facilities and hygiene education.

Veet, Gocomo Launch 'The Smooth Switch' Creator Campaign

Veet has launched a summer creator campaign called "The Smooth Switch" in collaboration with Berlin-based social-first agency Gocomo. The campaign addresses hair removal with a humorous and deliberately imperfect tone and aims to generate buzz through the participation of eight creators. The article notes this is the first direct collaboration between the brand and the agency and references Gocomo's work with other Reckitt-owned brands such as Durex.

• Veet launched a summer creator campaign named "The Smooth Switch".
• The campaign was developed with Berlin social-first agency Gocomo.
• The campaign adopts a humorous, intentionally imperfect approach to hair removal.