Moon Active vs Supercell

Puzzle Games Out-Earn RPGs Long-Term Despite Slower Start

A new report from AppMagic, titled 'The First $1m: What 158 Mobile Games Tell Us About Launching in 2026', analyzes 158 mobile games that surpassed $1 million in player spending this year. The report finds that while RPGs reach the $1 million milestone faster (median 62.5 days) than puzzle games (median 126 days), puzzle games achieve higher median lifetime revenue ($4.3 million) compared to RPGs ($2 million). Puzzle games, especially merge-2 and sort subgenres, dominate with 80% of puzzle revenue. IP-based games have a head start, with 48% reaching $1 million within 30 days, but the lifetime revenue gap between IP and original games narrows significantly. The report suggests that a quick start is not always a reliable indicator of long-term success, and puzzle games' strong performance warrants closer attention.

• AppMagic report analyzed 158 mobile games that surpassed $1 million in player spending in 2026.
• Puzzle games take a median of 126 days to reach $1 million, compared to RPGs at 62.5 days.
• Puzzle games have a higher median lifetime revenue of $4.3 million, while RPGs have $2 million.

Supercell cyberattack exposes employee videos, no player data

Supercell, the Finnish mobile game developer behind Clash of Clans, disclosed that an unauthorized party accessed a platform used for hosting company meetings and presentations. Multiple cyberattacks targeted the company last week, with one causing the incident. The company has taken the service offline, blocked further access, and is investigating with security experts. Supercell has filed a police report and notified regulators, including the EU Cyber Resilience Act authorities and the Data Protection Ombudsman. The exposed material may include videos of current and former employees, guests, and partners, potentially containing names, images, voices, and email addresses. Supercell warns of potential phishing and impersonation scams and urges caution. The investigation is ongoing, and that no player data was affected.

• Supercell suffered multiple cyberattacks in the week preceding October 21, 2026.
• An unauthorized party accessed Supercell's internal video platform used for meetings and presentations.
• No player data was compromised, but videos and emails of employees and partners were exposed.

EU Digital Fairness Act and Kids Act Threaten Games

Europe is enacting multiple regulations that pose significant challenges to the mobile gaming industry. The EU's Digital Fairness Act (DFA) and the newly announced EU Kids Act aim to increase protections for minors and reduce addictive design practices, such as daily log-in bonuses and activity streaks. Industry experts warn these measures could be 'catastrophic' and liken them to a new 'IDFA moment'. The EU Kids Act, under Article 15, requires games to ensure high privacy and safety for minors, potentially banning engagement techniques for children. Age assurance is a central issue, with Video Games Europe advocating for PEGI and USK as de facto standards. The European Game Developer Federation expects the final Act by the end of the decade. These regulations, alongside the already active DSA guidelines for minors, create a 'triple threat' for game companies operating in Europe.

• The EU Digital Fairness Act (DFA) could impact in-app purchases, loot boxes, and addictive game features.
• The EU Kids Act, announced September 2026, includes Article 15 targeting online games to enhance minor safety.
• Under Article 15, daily log-in bonuses and activity streaks are likely to be prohibited for child users.

Security Incident at our Video Platform

Supercell announced a security incident at their video platform on 21 Oct 2026.