Havas vs SAMY

Havas Grows in North America, Lags in Other Regions

Havas reported Q3 2026 net revenue of $782 million (€703 million), up 7.2% year over year, with organic growth of 2.4%, down from 3.8% in Q3 2025. North America was the strongest region with 7.5% organic growth, while other regions lagged. The company has completed eight acquisitions since the start of 2026 and CFO François Laroze indicated more are forthcoming. Total net revenue for the first nine months of 2026 reached $2.3 billion (€2.07 billion). Havas forecasts organic revenue growth of 2% to 3% for the full year 2026. The results highlight a contrast with rivals struggling in North America, positioning Havas as a notable performer in that market.

• Havas Q3 2026 net revenue: $782 million (€703 million), up 7.2% year over year.
• Q3 organic growth: 2.4%, down from 3.8% in Q3 2025.
• North America organic growth: 7.5%, strongest region in Q3 2026.

Geely Germany Marketing Chief Departs; Alpine Role

Geely Auto Germany's marketing chief, Roman Franke, has left the company shortly after joining in spring 2026, prompting the need to revise its marketing plans. Franke has since taken a new position as Director of Alpine Brand Germany, effective October 1, 2026. The departure follows Geely's official market launch in Germany this year and the appointment of Havas as its full-service agency for a launch campaign. The reasons for Franke's exit remain undisclosed. Meanwhile, the Berlin PR agency Kruger has announced it will handle Geely's press relations following a pitch. Geely's marketing leadership vacancy and Havas's current role remain unclear, as inquiries went unanswered.

• Roman Franke left Geely Auto Germany and became Director of Alpine Brand Germany on October 1, 2026.
• Geely Auto Germany had launched officially in 2026, with Havas hired for a full-service launch campaign.
• The Berlin PR agency Kruger won a pitch to handle Geely's press relations.

Meik Vogler named CEO of VRM agency Ryze Digital

Meik Vogler, 48, will become CEO of Ryze Digital, the agency of German publishing group Verlagsgruppe VRM, effective October 1. He succeeds founder Philipp Mann, who is stepping down. Vogler previously served as Chief Client Officer at Havas Germany until nearly a year ago. In addition, Oliver Walz, who has been CFO since 2019, will be promoted to an expanded role, likely as co-CEO or managing director. The agency employs around 350 staff. This leadership change aims to strengthen Ryze Digital's market position in digital marketing and technology.

• Meik Vogler will become CEO of Ryze Digital on October 1.
• Vogler previously was Chief Client Officer at Havas Germany.
• Founder Philipp Mann is stepping down as CEO.

SAMY Acquires Get Engaged in Nine-Figure Deal

Madrid-based social media agency SAMY has acquired U.S. influencer marketing agency Get Engaged in a cash-and-equity deal valued in the low nine figures. The acquisition provides SAMY with a U.S. base and access to clients such as DoorDash, Sephora, and Raising Cane's. Get Engaged co-founder Alex Dermer stated that founders will retain 'meaningful ownership' in the combined business. The deal aims to combine Get Engaged's cultural insight with SAMY's data, technology, and global reach.

• SAMY acquired Get Engaged in a cash-and-equity deal valued in the low nine figures.
• The deal provides SAMY with a U.S. base and clients including DoorDash, Sephora, and Raising Cane's.
• Get Engaged founders will retain 'meaningful ownership' in the combined business.

Victor and Amaia to Lead SAMY’s Social-First Strategy Across Iberia and Southern Europe

Victor García del Barrio joins us as Country Manager for Iberia (Spain and Portugal), while Amaia Álvarez takes on the role of Managing Director, Southern Europe.

The North Face expands SAMY remit with influencer management brief

The North Face has appointed SAMY to lead its influencer management strategy and execution as the outdoor brand increases its investment in creator-led marketing and culturally relevant storytelling. The remit builds on a partnership that saw SAMY refresh The North Face's social media strategy in December 2024. As The North Face's social agency of record, […]