Handelsblatt Research Institut vs OnlineMarketing.de

Andrea Wasmuth, Sebastian Christensen und Stefan Buhr leiten Holtzbrinck Media

Zum 01. Januar 2027 übernehmen Andrea Wasmuth, bislang Vorsitzende der Geschäftsführung der Handelsblatt Media Group und der DvH Medien, Sebastian Christensen, Geschäftsführer der Handelsblatt Media Group, und Stefan Buhr, Geschäftsführer der Tagesspiegel Gruppe, die Geschäftsführung der Holtzbrinck Media. Andrea Wasmuth wird Vorsitzende der Geschäftsführung.

Holtzbrinck Media Names Leadership Trio for New Group

The leadership team for the newly formed integrated publishing group Holtzbrinck Media has been announced. The group, created from the merger of Handelsblatt Media Group, Tagesspiegel Group, and Dieter von Holtzbrinck Medien, will launch on January 1, 2027. Andrea Wasmuth, previously head of Handelsblatt, will chair the management trio, joined by Sebastian Christensen and Stefan Buhr. Christensen, a managing director at Handelsblatt since 2023, and Buhr, Tagesspiegel's managing director since April 2025, bring complementary expertise. Nicolas Köhn, Tagesspiegel's co-managing director, will depart at year-end after leading its digital growth, increasing Tagesspiegel Plus subscriptions from around 30,000 to over 50,000. The new team aims to combine strengths for a modern media house, following publisher Dieter von Holtzbrinck's decision to consolidate his holdings and sell his 50% stake in 'Zeit'.

• Holtzbrinck Media will be formed on January 1, 2027, from Handelsblatt Media Group, Tagesspiegel Group, and Dieter von Holtzbrinck Medien.
• Andrea Wasmuth will chair the management board, joined by Sebastian Christensen and Stefan Buhr.
• Nicolas Köhn will step down as managing director of Tagesspiegel Group at the end of 2026.

Jan Kleibrink Takes Leadership Role at Tagesspiegel Background

Jan Kleibrink has been appointed as Managing Director Publishing at Tagesspiegel Background, a Berlin-based provider of specialized political information. He will lead the new professional information unit of Holtzbrinck Media together with Charlotte Morré, who heads the editorial and product side. The unit combines Tagesspiegel Background and the Handelsblatt Research Institute (HRI). Kleibrink will focus on business development including sales, marketing, licensing, and customer retention. His goal is to create a one-stop shop for specialized policy and economic news. He previously served as Chief Growth Officer and Managing Director at HRI. The move signals closer cooperation between the Handelsblatt Media Group and Tagesspiegel under the Holtzbrinck Media umbrella.

• Jan Kleibrink becomes Managing Director Publishing at Tagesspiegel Background.
• He co-leads the new professional information unit of Holtzbrinck Media with Charlotte Morré.
• The new unit combines Tagesspiegel Background and Handelsblatt Research Institute (HRI).

Previews for 3 Cents: Google Cuts AI Video Costs

Google has released Gemini Omni 1.1 Flash, an updated model version that brings features for higher-quality AI video production — including scene expansion, frame control, longer reference usage, and 4K upscaling. The update is accessible via the Gemini API, Agent Platform API, Google AI Studio and Google Flow (for Ultra/Plus/Pro users). Google also introduced significantly lower preview pricing: generating 360p previews costs $0.03 per second, with higher rates for 720p ($0.10/s), 1080p ($0.15/s) and 4K ($0.30/s). Gemini Omni 1.1 Flash supports using up to ten seconds of preceding context, reference clips up to three seconds, and can extend videos in ten-second steps up to 40 seconds, aimed at creators, marketers and developers.

• Google launched Gemini Omni 1.1 Flash with improvements including scene expansion, frame control, longer video references and 4K upscaling.
• Gemini Omni 1.1 Flash is available via the Gemini API, Agent Platform API, Google AI Studio and Google Flow (accessible to Ultra/Plus/Pro users).
• Preview pricing: 360p costs $0.03 per second; 720p $0.10 per second; 1080p $0.15 per second; 4K $0.30 per second.

Instagram adds desktop scheduling for Posts and Reels

Instagram is rolling out a desktop scheduling feature on Instagram.com that allows creators to plan Posts and Reels up to 30 days in advance without switching to the Meta Business Suite. The capability, which appeared for some accounts and was demonstrated by social-media expert Jonah Manzano, follows a March 2026 change that made in-app scheduling available to all public accounts (previously limited to Business and Creator accounts). Stories still cannot be scheduled on Instagram.com or in-app and require the Meta Business Suite or third-party tools such as Hootsuite. The article was published on OnlineMarketing.de by Larissa Ceccio on 2026-08-26.

• Instagram is showing a scheduled content area on Instagram.com that lets users plan and manage Posts and Reels from the desktop.
• Contents can be scheduled in the browser up to 30 days in advance according to Instagram.
• Since March 2026, in-app scheduling has been available to all public accounts, not only Business and Creator accounts.

Google Trends adds Explore Maps and regional breakdowns

Google is rolling out two new features for Google Trends: interactive Explore Maps and regional breakdowns. Explore Maps visualize trending topics geographically, while regional breakdowns provide more detailed views of how search interest differs across locations. The update follows recent enhancements to Google Trends — including a Gemini integration available in Germany and the ability to compare up to eight search terms — and is being rolled out gradually, so not all users have access yet. The changes are positioned to help SEO, GEO, content marketing, and social teams detect and contextualize local search trends more quickly.

• Google is rolling out Explore Maps and regional breakdowns for Google Trends.
• Explore Maps provide interactive geographic visualizations of trending topics; regional breakdowns show geographic distribution of search interest.
• Gemini integration for Google Trends has been available in Germany since April (per the article).