Advertiser / Brand
Deckers Brands vs VF Corporation
Structured technology and market comparison · 2026
Direct Feature Comparison
Deckers Brands · vs · VF CorporationGlobal footwear and apparel brand portfolio owner.
Public owner of apparel, footwear and accessories brands.
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Comparison Analysis
What is the main difference between Deckers Brands and VF Corporation?
When comparing Deckers Brands and VF Corporation, both platforms operate within the Advertiser / Brand ecosystem. Deckers Brands is positioned as Global footwear and apparel brand portfolio owner, whereas VF Corporation focuses on Public owner of apparel, footwear and accessories brands. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.
What are the top alternatives to Deckers Brands and VF Corporation?
When evaluating Deckers Brands and VF Corporation, enterprise buyers also consider other platforms in Advertiser / Brand. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.
How do the corporate scale, structure, and headquarters of Deckers Brands and VF Corporation compare?
Deckers Brands is headquartered in US (founded in 1973) with >5,000 employees. VF Corporation is based in US (founded in 1899) with >5,000 employees. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.
Market Signals
Recent Market Signals & Activity: Deckers Brands vs VF Corporation
Documented market movements, strategic partnerships, product releases, and regulatory developments mapped across Polaris7.
Deckers Brands
Recent Signals
- ·SEC APIfinancials
8-K Financial Filing Analysis for Deckers Brands (2026-09-15)
On September 14, 2026, Deckers Outdoor Corporation held its 2026 Annual Meeting of Stockholders with approximately 87% of outstanding common shares represented. Stockholders voted in favor of all three management proposals presented on the ballot. The approved proposals included the election of ten nominated directors to serve until the 2027 annual meeting, the ratification of KPMG LLP as the independent registered public accounting firm for the fiscal year ending March 31, 2027, and the advisory approval of named executive officer compensation (Say-on-Pay).
- Shareholder quorum reached approximately 87%, with 118,939,675 of 136,227,720 outstanding shares represented.
- All ten director nominees were elected to serve until the 2027 annual meeting of stockholders.
- KPMG LLP was ratified as independent auditor for FY2027 with 107,718,139 votes in favor, and executive compensation was approved with 98,561,214 advisory votes for.
- ·Retail DiveEarnings Report
Deckers Q1: Hoka Growth Slows Despite Billion-Dollar Revenue
Deckers Brands reported first-quarter fiscal 2027 net sales of $1.02 billion, marking the company's first quarter above $1 billion as Hoka and Ugg posted year-over-year gains. Hoka led brand performance with nearly 8% growth and contributed over $703 million in net sales, driven primarily by direct-to-consumer channels (DTC), which rose 17% for Hoka. Wholesale growth for Hoka was modest at about 3%. Overall net sales rose 5.7% year over year, gross margin expanded 60 basis points to 56.4%, and net income fell about 7% to $130 million. Management expects Hoka to accelerate in the second half and deliver low-double-digit net sales growth for the year, while analysts noted signs that near-term demand could be softer than previously expected.
- Deckers Brands reported Q1 net sales of $1.02 billion, up 5.7% year over year.
- Hoka net sales rose almost 8% in Q1 and contributed over $703 million; Ugg contributed $278 million.
- Direct-to-consumer net sales rose 13% to nearly $353 million; Hoka DTC rose 17%; Hoka wholesale rose about 3%.
VF Corporation
Recent Signals
- ·SEC APIfinancials
10-Q Financial Filing Analysis for VF Corporation (2026-07-29)
VF Corporation reported its Q1 Fiscal 2027 financial results for the quarter ended June 27, 2026, generating revenue of $1.67 billion, down 5.2% year-over-year. The top-line decline was primarily driven by the divestiture of the Dickies brand in November 2025 (a 6% headwind) and continued softness in the Active segment (down 5% to $667.3 million), partially offset by 5% revenue growth in the Outdoor segment ($857.0 million) led by The North Face and Timberland. Gross margin expanded 100 basis points year-over-year to 54.9%, supported by price discipline, lower product costs, favorable mix, and the absence of lower-margin Dickies operations. Operating loss narrowed to $83.1 million from $86.6 million in the prior-year period, while net loss improved to $97.2 million ($0.25 per diluted share) from $116.4 million ($0.30 per share), supported by a $16.5 million reduction in net interest expense following debt repayments and lower transformation expenses under the Reinvent program.
- Q1 FY27 consolidated revenue reached $1,669.4 million, down 5.2% year-over-year, reflecting a 6% drag from the Dickies divestiture, while Outdoor segment revenue grew 5.5% to $857.0 million.
- Gross margin improved 100 bps to 54.9%, and consolidated net loss narrowed to $97.2 million ($0.25 per share) compared to a loss of $116.4 million ($0.30 per share) in Q1 FY26.
- The company received $49.0 million in cash during the quarter related to invalid IEEPA tariff refunds, holding an outstanding refund receivable of $100.8 million as of June 27, 2026.
- ·VF Corporation
VF Corporation News Roundup: FY26 ESG Report, Q1 FY27 Results, and Brand Collaborations
VF Corporation's news page features several new announcements, including the release of its FY26 Environmental & Social Responsibility Report (Sep 23, 2026), Q1 FY27 results delivered ahead of guidance (Jul 29, 2026), and brand collaborations such as Timberland x Jacquemus and Vans x Netflix.
- ·VF Corporation
VF Corporation News Page Update
The news page now features a new featured story about The North Face's Fifth Ave flagship store with VF CEO Bracken Darrell, and includes recent press releases about Q1 FY2027 results, earnings dates, and the completion of the Dickies sale.
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