Conagra Brands vs The Hershey Company

Conagra Brands Newsroom: Multiple New Product Launches and Corporate Announcements

The newsroom page now lists several new press releases including: Slim Jim Makes Snacking History with World's Longest Meat Snack Stick (Sep 09, 2026), Banquet Debuts New MEGA Chicken Tenders (Sep 01, 2026), Snoopy and the Gang Take the Spotlight in New Duncan Hines and Swiss Miss Collection (Aug 19, 2026), Conagra Brands Canada Introduces Marigold (Aug 06, 2026), and Conagra Brands Appoints Amy Held as EVP and Chief Administrative Officer (Aug 04, 2026).

8-K Financial Filing Analysis for Conagra Brands (2026-07-28)

Conagra Brands, Inc. completed a public offering of $500 million aggregate principal amount of 5.400% Senior Notes due August 1, 2031. The notes were issued under the company's Form S-3 shelf registration statement pursuant to a Base Indenture supplemented by a Fourth Supplemental Indenture dated July 28, 2026, with U.S. Bank Trust Company, National Association serving as successor trustee. The notes constitute senior unsecured obligations ranking pari passu with all other senior unsecured debt, with semi-annual coupon payments commencing February 1, 2027. The issuance secures intermediate-term fixed-rate funding, strengthening Conagra's liquidity and extending its debt maturity profile.

• Conagra Brands closed a public offering of $500,000,000 aggregate principal amount of 5.400% Senior Notes due August 1, 2031.
• The notes carry semi-annual interest payments beginning February 1, 2027, and rank equally with all other senior unsecured debt.
• The indenture includes standard redemption terms and a mandatory repurchase offer at 101% of principal upon a Change of Control Triggering Event.

Conagra Brands Newsroom: New Product Launches and Leadership Appointments

The newsroom page now lists recent press releases including Banquet Debuts New MEGA Chicken Tenders, Snoopy and the Gang Take the Spotlight in New Duncan Hines and Swiss Miss Collection, Conagra Brands Canada Introduces Marigold, and Conagra Brands Appoints Amy Held as Executive Vice President and Chief Administrative Officer.

The Hershey Company Names Dave Hulays Chief Financial Officer

The Hershey Company announced the appointment of Dave Hulays as Chief Financial Officer, effective September 2, 2026. This executive leadership change is a significant corporate announcement.

Hershey's Taps Katseye for Gen Z Candy Launch

Hershey's is partnering with K-pop girl group Katseye to launch its new Creme Bars, available in Affogato and Salted Caramel flavors. The campaign, which features Katseye performing their song 'Pinky Up' on a crowded subway, aims to position the candy as the season's must-have item for Gen Z. Katrina Vatter, senior brand manager at The Hershey Company, said the goal is to make the product 'the it item that everybody's going to be talking about.' The Creme Bars are Hershey's biggest product launch this year and will hit shelves this fall. The partnership marks a continued effort by Hershey's to reach younger consumers through pop culture and celebrity endorsements, leveraging Katseye's established Gen Z appeal to drive buzz and engagement.

• Hershey's is launching new Creme Bars in Affogato and Salted Caramel flavors.
• The campaign features a partnership with girl group Katseye.
• The ad shows Katseye performing 'Pinky Up' on a crowded subway.

Reese’s Oreo Celebrates Anniversary with Lindsay Lohan Ad

Hershey is marking the one-year anniversary of Reese’s Oreo — the peanut-butter-and-cookie collaboration — with a nostalgic campaign starring Lindsay Lohan and Amy Sedaris. The spot, created in partnership with Juxtapose Studio, is directed by Patricia Arquette in her commercial directing debut and positions Lohan as a “twin whisperer” nodding to The Parent Trap. Reese’s Oreo has generated over $188 million in sales since launch and has been made a permanent part of the Reese’s portfolio. The campaign emphasizes celebrity-led creative and social-first measurement, according to The Hershey Company and Juxtapose Studio executives.

• Reese’s Oreo has generated over $188 million in sales since launch.
• Hershey is marking the one-year anniversary of Reese’s Oreo with a new campaign starring Lindsay Lohan and Amy Sedaris.
• The spot is directed by actress Patricia Arquette in her commercial directing debut and was created in partnership with Juxtapose Studio.