Burda vs dmg media

Burda Splits Media and Investment Businesses

Burda has announced a strategic restructuring that will legally separate its media and investment operations into two independent companies by 2028. The media businesses will be consolidated under Burda Media, focusing on media brands, digitalization, and AI integration, while the investment division will become Burda Equity, managing the digital investment portfolio. The ownership structure remains unchanged, with the Burda family retaining indirect control via a holding company. Elisabeth Varn will lead the German media business, Lydia Rullkötter will manage the international portfolio, and Maximilian Preisser will become CEO of Burda Equity. The restructuring aims to increase agility and speed by giving each entity full entrepreneurial freedom. The Venture & Networks division, including DLD and Burda Principal Investments, remains unaffected.

• Burda will legally split its media and investment operations into two independent companies by 2028.
• Burda Media will focus on media brands, digitalization, and AI integration; Burda Equity will manage the digital investment portfolio.
• Elisabeth Varn will lead Burda Media, Lydia Rullkötter the international portfolio, and Maximilian Preisser will be CEO of Burda Equity.

Burda promotes Maximilian Preisser to Board Spokesman

Hubert Burda Media is restructuring its executive leadership naming Dr. Maximilian Preisser as the new Board Spokesman (Vorstandssprecher), effective immediately. Preisser, who joined the board earlier this year, will coordinate strategic work and drive the company's transformation. The company deliberately avoided the title of CEO, instead creating this new role to strengthen strategic coordination among board members. This move follows a broader reorganization announced last year that divided the group into Media and Equity divisions. Preisser, a lawyer and former General Counsel, has been with Burda since 2017 and was appointed to the board in 2026. The owners Elisabeth Burda Furtwängler and Jacob Burda expressed confidence in his ability to lead the transformation.

• Maximilian Preisser is appointed as Board Spokesman of Hubert Burda Media, effective immediately.
• Preisser joined the Burda board in 2026 and previously served as General Counsel.
• The new role is separate from that of a CEO, as the company explicitly avoids the title 'Vorstandsvorsitzender'.

Sandra Peter to become cross-departmental editor-in-chief

She is joining Burda Media from Burda’s subsidiary Blue Ocean Entertainment and will take up the newly created role of cross-departmental editor-in-chief for the Garden & Living department in October 2026.

Daily Mail Launches New Media Video Unit Targeting 33% Ad Revenue

The Daily Mail U.S. is launching a new video division called New Media, focusing on creator-led social video franchises using in-house editorial talent. The model, imported from the U.K., has grown to over 100 staff and averages 300,000 views per video. Social video currently accounts for about 20% of the publisher's direct advertising revenue, a figure expected to exceed 33% by 2027. The unit aims to boost engagement and ad revenue by leveraging the publisher's editorial expertise in social video formats.

• Daily Mail U.S. is launching a video division called New Media.
• New Media features creator-led social video franchises using in-house editorial talent.
• The U.K. model has grown to over 100 staff and averages 300,000 views per video.