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Block Launches Its First Ever Bitcoin Consumer Advertising Campaign, Making the Case for Bitcoin as Everyday, Usable Money

Block launches its first-ever Bitcoin consumer advertising campaign, positioning Bitcoin as everyday usable money. This is the most recent news item on the page.

Visa Cash App Racing Bulls: Gen-Z Playbook for F1 Fans

The Visa Cash App Racing Bulls, Red Bull's junior Formula 1 team, is focusing on Generation Z to grow its fanbase and attract sponsors. Team principal Peter Bayer discusses the strategy in an OMR podcast, emphasizing young drivers and early adoption of platforms like TikTok and Snapchat. The team has seen significant fan growth and is a marketing vehicle for Red Bull, Hugo Boss, and Block's Cash App. Bayer's background in snowboarding and youth events informs his approach. The team's history includes being the least successful F1 team, but they have become a talent factory, producing drivers like Sebastian Vettel and Max Verstappen.

• Visa Cash App Racing Bulls targets Gen Z fans with a focus on young drivers and social media.
• Team principal Peter Bayer previously positioned snowboarding as a youth lifestyle for the snowboard association.
• The team is a marketing vehicle for Red Bull, Hugo Boss, and Block's Cash App.

Constructor Launches Agentic Checkout Powered by Stripe

Constructor, a product discovery platform for the agentic era, has launched Agentic Checkout, integrating Stripe to enable shoppers—both humans and AI agents—to discover and purchase products within a single conversational interface. This new functionality eliminates the friction of leaving an AI agent to complete a purchase on a traditional checkout page. Available globally, it is the first Stripe-powered checkout directly within an onsite shopping agent. Shoppers can pay via Link by Stripe, used by 250 million customers, or other payment methods. The feature is initially available within Constructor's AI Shopping Agent and AI Product Insights Agent, with expansion planned across additional touchpoints. Adoption of Constructor's AI agents has surged, with a 900% increase in deploying companies over the past year, reflecting the growing shift toward agentic commerce.

• Constructor launched Agentic Checkout, integrating Stripe.
• Available globally, it is the first Stripe-powered checkout within an onsite shopping agent.
• Shoppers can pay via Link by Stripe, used by 250 million customers.

TikTok Adds AI Shopping Assistant and Direct Brand Checkout

TikTok has rolled out an AI-powered Shopping Assistant and a new in-app checkout feature in the U.S., allowing users to buy products directly from brands within the For You feed, separate from TikTok Shop. The conversational AI agent provides product details, shipping, sizing, and purchase assistance, while the one-click checkout enables seamless purchases without leaving the app. These features are developed in partnership with Salesforce, Shopify, Shoplazza, and Stripe, aiming to move users from discovery to action, as stated by David Kaufman, TikTok's global head of monetization and product partnerships. This expansion beyond TikTok Shop underscores TikTok's growing e-commerce footprint. The platform's Economic Impact Report estimates an $81 billion contribution to U.S. GDP, with 54 million Americans purchasing after watching videos, and TikTok Shop generated $15.8 billion in U.S. sales in 2025.

• TikTok launched an AI shopping assistant and one-click checkout feature in the U.S.
• The features are built in partnership with Salesforce, Shopify, Shoplazza, and Stripe.
• TikTok's Economic Impact Report estimates $81 billion in U.S. GDP contribution.

OUSD is now the default stablecoin on Stripe

Open USD (OUSD), a stablecoin built for global money movement, is now available across Stripe. Businesses can use OUSD to manage funds, make payments, and offer new financial services.