VA

Values.media

French media agency with proprietary audience insight capabilities.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
VALUES.MEDIA SAS
Entity type
COMPANY
Founded
1989
Headquarters
18 rue Oberkampf, 75011 Paris
Company size
50–200
Market role
Agency & Consultancy
Official website
values.media

What Values.media does

The business combines agency services and owned data assets. values.media creates value by advising clients on media strategy, planning and local activation, executing campaigns across relevant channels, and using its proprietary panel-based research to improve audience understanding and measurement. This supports client retention, differentiates the agency from pure buying shops, and enables higher-value planning and analytics engagements.

Category differentiation

values.media is a media agency and insight-led services business, not a standalone publisher platform or a self-serve adtech vendor. It should also be distinguished from its parent group identity, Groupe Values, which is the broader corporate structure.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

values.media is a French media agency operating within Groupe Values. It provides advertisers with managed media planning, buying, local activation, and audience insight services, and supplements these services with a proprietary research asset called Connect Panel. The company serves brands and marketing teams that want campaign strategy, execution, and measurement support rather than self-serve software. Its revenue model is primarily service-led, with fees tied to media planning, campaign activation, consulting, and potentially media-spend-linked remuneration. Proprietary panel data strengthens its planning and measurement offer, while its podcast functions mainly as a branded content and thought-leadership channel rather than a core standalone revenue stream.

Business model & monetisation

values.media primarily earns revenue from managed service fees for media planning, buying, campaign activation, and consulting, likely through retainers, project fees, and media-spend-related compensation. It also monetises its proprietary Connect Panel through insight, measurement, and research-led client work. The podcast supports brand building and business development more than direct monetisation.

Media planning and buying services
Service Fee
Campaign activation and local market execution
Service Fee
Research, insight, and measurement using proprietary panel data
Service Fee
Owned content and podcast activity
Ad-Supported

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

Careers & open positions

Open positions indexed from verified career portals and applicant tracking systems.

PositionDepartmentLocationPosted
Responsable IA(Lead)IA ExpertiseRemote / Unspecified
Responsable de clientèle en CDI(Mid-Level)ConseilRemote / Unspecified
Directeur·rice de clientèle en CDI(Director)ConseilRemote / Unspecified

Explore company relationships

Questions about Values.media

What is values.media?

values.media is a French media agency within Groupe Values that provides media planning, buying, local activation, and audience insight services.

Who uses values.media?

Its direct customers are advertisers and brand marketing teams seeking managed media strategy, campaign execution, and measurement support.

How does values.media make money?

It earns revenue mainly through agency service fees for planning, buying, activation, and research-led work supported by its proprietary panel data.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

13 publicly documented primary sources and citations linked across the market graph.

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