Uscreen

Cannes Initiative Unlocks $500K for Charities

At the 2026 Cannes Lions festival, Franchise Media Collective (FMC) and ADWEEK are partnering with philanthropic platform Inspired to run GET INSPIRED, an on-site charitable activation that lets named industry ambassadors direct donor-funded gifts to nonprofits. Inspired’s cofounder and CEO Stephen Ready committed $500,000 in donation gifts that ambassadors can unlock during Cannes. Ambassadors will display a QR code that lets attendees direct a $100 donor gift to featured charities across causes such as hunger, health, education, climate and disaster relief; donors can also opt to match gifts. The program was created by FMC founders Frank Jung and Will Lee (ADWEEK CEO) with support from Emily Slade, Inspired’s head of philanthropy, and includes a list of industry ambassadors from agencies, publishers, creator networks and brands.

Caleb Hammer Launches Hammer Elite on Uscreen

Caleb Hammer has launched Hammer Elite on Uscreen, a dedicated video membership app that expands the Financial Audit franchise beyond YouTube. The Uscreen-powered platform provides members with ad-free episodes, a library of exclusive original programming (including Post Show, Audit Update, Audit Breakdown, Member’s Exclusive Financial Audit, Behind the Scenes, Dating Audit, Budget Buddies, and Hammer It Out), organized show hubs, expanded archives, and improved cross-device playback. Fans can access Hammer Elite via existing YouTube Memberships or unlock the full premium experience on the Hammer Elite app. The publisher Business Wire reported the announcement on June 3, 2026. Hammer Elite will host a four-hour livestream event called Hammer Elite Day on June 27 to showcase its premium shows. Allison Yazdian, CEO of Uscreen, and Caleb Hammer are quoted in the release.

Sat.1 Strong Morning; 'Rex' Draws in Primetime

A DWDL.de ratings report for May 11–12, 2026 shows Sat.1 leading morning viewing with its Frühstücksfernsehen averaging 380,000 viewers from 5:30 and a 25.2% share in the core target group, nearly a 2026 record. RTL’s Deutschland am Morgen averaged 180,000 viewers (10.8% share in the young target group), while ntv added 75,000 viewers (6.3% target-group share). In primetime Sat.1’s Kommissar Rex reached 1.54 million viewers with a 7.5% market share (7.8% in the extended target group). Vox’s First Dates Hotel achieved 8.4% in the classic target group, and ProSieben’s Simpsons film drew 450,000 viewers with a strong 14–49 share of 7.8%. Data source: AGF Videoforschung (AGF SCOPE).