COMPANY

Trigo

Trigo is a computer-vision software for autonomous and intelligent physical retail.

Analyst Perspective

Trigo is an Israeli B2B retail technology company that provides computer-vision software for physical stores. Its products enable autonomous checkout, loss prevention, and in-store analytics by connecting to existing CCTV, POS, and payment systems. The company sells to enterprise retailers, especially grocery and convenience operators, that want to automate store operations, reduce shrink, and generate operational insight from in-store behaviour. The business model appears to be enterprise software sold into large retail accounts, with recurring platform fees supplemented by implementation and integration work. Its value proposition is based on retrofitting existing stores rather than requiring full store rebuilds, which positions the company as a practical infrastructure layer for large retailers modernising physical commerce.

Analyst Signal Briefing

Updated: 2 Jul 2026

Trigo Retail has implemented a new cookie consent management system and updated its user tracking mechanisms to enhance data privacy and regulatory compliance. The company has integrated New Relic cookies to maintain user state preservation, reflecting a formalised approach to its digital governance. These technical updates focus on standardising user data handling across its retail technology infrastructure.

Explorer Tier

Start exploring for free

Start with public company intelligence. Save companies, build your first watchlist, and unlock deeper strategic insights when you are ready.

Free
  • View public Company Profiles
  • Save/watch companies
  • Build your first Watchlist
  • Access additional market signals

Category Differentiation

This is the Israeli retail technology company focused on computer-vision software for physical stores, not a grocery chain, payments company, or adtech platform. It is distinct from general retail analytics vendors because its core offer also includes autonomous checkout infrastructure.

Trigo: About

Trigo develops proprietary computer-vision retail software and sells it to enterprise retailers as an infrastructure layer for store automation. The platform processes in-store activity, links it with checkout and payment systems, and turns store operations into software workflows spanning frictionless checkout, shrink detection, and retail analytics. Value is created by helping retailers retrofit existing estates, reduce labour and loss, and improve store performance without rebuilding stores from scratch.

How Trigo Works & Monetises

Business model analysis and core revenue streams

Trigo monetises through enterprise software licensing for physical-store deployments, likely priced by store count, deployment scale, or platform usage. Revenue is also likely generated from implementation, systems integration, and ongoing support tied to CCTV, POS, and payment infrastructure. The commercial model is primarily recurring B2B software revenue, with services and deployment fees as supporting streams.

Revenue Channels

Enterprise platform licensingSoftware Subscription
Implementation and systems integrationService Fee
Support, maintenance and rollout servicesService Fee
API or deployment-linked usage chargesPay-per-Use

Products & Services in Categories

Verified structural categorizations from the graph

Recent Signals (Trigo)

TrigoJun 12, 2026

New Corporate Announcement

A new cookie policy has been implemented, including the addition of New Relic cookies for user state preservation.

Read original source
TrigoJun 11, 2026

New Corporate Announcement

Trigo Retail has made significant updates to its cookie policy and user tracking mechanisms.

Read original source
TrigoJun 11, 2026

New Corporate Announcement

A new cookie consent management system has been implemented, enhancing user privacy and compliance.

Read original source

Trigo: Frequently Asked Questions

What is Trigo?

Trigo is a B2B retail technology company that provides computer-vision software for autonomous checkout, loss prevention, and in-store retail analytics.

Who uses Trigo?

Large retailers such as grocery chains, convenience operators, retail innovation teams, and store operations or loss-prevention departments use Trigo.

How does Trigo make money?

Trigo makes money by selling enterprise software subscriptions and related implementation and integration services for physical-store deployments.

Company Facts

Founded
2018
Headquarters
14 Zisman Shalom St, Ramat Gan, Israel
Core Segment
B2B SaaS Provider
Company Size
201–500
Official Link
trigoretail.com