Employee Time Tracking & Activity Monitoring · B2B SaaS Provider
Toggl
B2B SaaS for time tracking, planning, profitability and workforce workflows.
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Profile record updated:
Company facts
- Official name
- Toggl OÜ
- Entity type
- COMPANY
- Founded
- 2006
- Headquarters
- Tallinn, Estonia
- Company size
- 50–200
- Market cluster / sector
- Employee Time Tracking & Activity Monitoring
- Market role
- B2B SaaS Provider
- Official website
- toggl.com
What Toggl does
Toggl delivers proprietary cloud software through web, desktop, mobile and browser applications. It converts recorded time, project schedules, staffing capacity, labour-cost inputs and task data into operational visibility for teams. Revenue is generated from recurring user-based subscriptions, feature add-ons and enterprise contracts across its work-management, hiring and expense-management product portfolio.
Category differentiation
Toggl is a B2B work-management software provider, not an employee-surveillance vendor or a consumer productivity app. Its core value is operational time, capacity and profitability management rather than payroll processing.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Toggl OÜ is an Estonian, privately held B2B software company founded in 2006. Its core platform combines time tracking, project planning, capacity management, workload analysis and profitability reporting for freelancers, agencies, professional-services firms and internal product, engineering and operations teams. The portfolio also includes Toggl Hire, a skills-based recruitment assessment product, and Toggl Work, an expense-management product. Toggl generates recurring revenue through freemium and paid SaaS subscriptions, principally priced per user. Its flagship product offers paid Starter and Premium tiers, custom Enterprise pricing and paid capacity-management and time-off add-ons. The company is bootstrapped, has no recorded external funding, and reported EUR 18.034 million in 2025 revenue.
Business model & monetisation
Toggl monetises through freemium SaaS subscriptions priced per user or licence. The flagship platform uses a free tier, Starter pricing at $9 per user per month, Premium pricing at $16 per user per month and custom-priced Enterprise contracts. Paid add-ons include Time Off Pro at $2 per user per month and Capacity Management at $5 per user per month. Toggl Plan uses free and paid subscription tiers, while Toggl Hire and Toggl Work use commercial B2B subscription or sales-led pricing.
- Core time tracking, planning and reporting subscriptions
- Per-user SaaS subscription with free, Starter, Premium and Enterprise tiers
- Capacity Management and Time Off Pro add-ons
- Per-user paid add-ons
- Toggl Plan subscriptions
- Solo, Team and Business SaaS plans
- Toggl Hire and Toggl Work
- B2B subscription and sales-led commercial pricing
Products & capabilities
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Competitors & alternatives
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Time tracking and invoicing SaaS for professional services teams.
Workforce management SaaS for time, productivity, payroll and project costs.
B2B SaaS for time tracking, resource planning and project profitability.
B2B SaaS for time tracking, project operations and client billing.
Subscription software for time tracking, workforce management and project billing.
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Recent recorded signals
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Questions about Toggl
What is Toggl?
Toggl is a B2B SaaS platform for time tracking, project planning, capacity management, workload visibility and profitability reporting.
Who uses Toggl?
Freelancers, agencies, consultancies, professional-services firms, project teams, recruiters and finance teams use Toggl products.
How does Toggl make money?
Toggl earns recurring revenue from per-user SaaS subscriptions, paid add-ons and custom-priced enterprise contracts.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
17 publicly documented primary sources and citations linked across the market graph.
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