COMPANY

Shorthand

Shorthand is a no-code publishing platform for immersive longform web storytelling.

Analyst Perspective

Shorthand is an Australian B2B software company that provides a cloud-based, code-optional publishing platform for creating immersive longform web stories, reports and branded content. Its platform combines visual editing, hosted publishing, collaboration features and built-in cookieless analytics, allowing non-technical teams to produce interactive web experiences without relying heavily on developers. The company makes money primarily through recurring SaaS subscriptions, with tiered plans for smaller teams and custom enterprise contracts for larger organisations. Its paying customers include publishers, media organisations, marketing teams, corporate communications functions, universities, government institutions and other large organisations that need secure, branded, web-based storytelling workflows.

Analyst Signal Briefing

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Category Differentiation

This company is a B2B publishing software provider, not a consumer note-taking tool or a general-purpose advertising platform. It is closer to a CMS and visual storytelling SaaS product than to a media owner or creative agency.

Shorthand: About

Shorthand operates a subscription software model centred on digital publishing workflows. It creates value by reducing the technical effort needed to produce interactive web content while bundling hosting, analytics, collaboration and enterprise-grade controls into one platform. The business scales through standardised self-serve and team plans, then expands account value through business and enterprise contracts that add security, compliance, branding, support and deployment flexibility.

How Shorthand Works & Monetises

Business model analysis and core revenue streams

The company uses a SaaS subscription model with tiered monthly or annual pricing. Revenue appears to come from fixed subscription fees by plan, overage or per-story charges beyond included quotas, and custom-priced enterprise contracts that include tailored terms, security and compliance features, onboarding, support and deployment options. A limited free or education-oriented entry point supports adoption, while larger accounts are monetised through annual enterprise sales.

Revenue Channels

Core platform subscriptionsSoftware Subscription
Business and enterprise contractsSoftware Subscription
Overage fees for publishing beyond plan quotasUsage-based subscription overage
Onboarding and dedicated support within enterprise dealsService Fee

Products & Services in Categories

Verified structural categorizations from the graph

Recent Signals (Shorthand)

ShorthandMay 8, 2026

About Shorthand, the world's leading storytelling platform

Shorthand is the platform that brands, publishers, non-profits, universities and others use to create the world's most engaging stories, annual reports, case studies and other content.

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Shorthand: Frequently Asked Questions

What is Shorthand?

Shorthand is a B2B publishing platform for creating immersive longform web stories, reports and branded content without heavy coding.

Who uses Shorthand?

It is used by publishers, media organisations, marketing teams, corporate communications departments, universities, government bodies and large enterprises.

How does Shorthand make money?

It makes money through tiered SaaS subscriptions, usage-based overages and custom enterprise contracts with added security, support and deployment options.

Company Facts

Founded
2013
Headquarters
Australia
Core Segment
MarTech Vendor
Company Size
50–200
Official Link
shorthand.com