Automated Copywriting & Semantic Optimisation · MarTech Vendor
Selfstorming
AI marketing strategy tools for agencies and brand teams.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Selfstorm s.r.o.
- Entity type
- COMPANY
- Headquarters
- Slovakia
- Market cluster / sector
- Automated Copywriting & Semantic Optimisation
- Market role
- MarTech Vendor
- Official website
- selfstorming.com
What Selfstorming does
Selfstorming operates a subscription software model centred on workflow productivity for marketing and strategy professionals. It creates value by combining AI-driven generation with proprietary knowledge libraries containing campaign breakdowns, frameworks, storytelling methods and advertising techniques. Users input briefs and receive structured outputs for ideation, planning, research and naming, reducing manual strategic preparation time and turning knowledge assets into repeatable software workflows.
Category differentiation
Selfstorming is a B2B marketing strategy SaaS platform, not a general-purpose foundation model provider or a full-service agency. It sells software workflows and proprietary knowledge access rather than media inventory or consumer-facing apps.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Selfstorming is a private B2B MarTech SaaS company operating under the legal entity Selfstorm s.r.o. It provides AI-powered tools for creative strategy, ideation, research and naming, built on curated libraries of advertising techniques, campaign examples and strategic frameworks. The platform is designed for professional marketing outputs rather than generic text generation, and its outputs can be exported into editable PowerPoint presentations. The company sells recurring subscriptions through a self-serve SaaS model, including a free entry tier and paid plans. Its direct customers are creative strategists, brand managers, agencies, consultants, founders and marketing teams that need faster campaign thinking, structured research and presentation-ready deliverables. Its value proposition combines workflow automation with proprietary marketing knowledge curated by experienced advertising practitioners.
Company news briefing
Briefing updated:
Selfstorming has further expanded its platform accessibility through integration into the ChatGPT store and the release of '50 Shapes of Strategy', providing agencies and brand teams with editable strategic frameworks and AI-compatible files. Building upon its Marketing Wisdom evidence library, the company also formalised its operational workflows around a product marketing brain in markdown, mirroring structured internal systems used by industry peers.
Business model & monetisation
Selfstorming monetises through recurring SaaS subscriptions with self-serve pricing, including a free access tier and paid plans that unlock broader use of AI tools, proprietary knowledge libraries and export functionality. Revenue is subscription-led rather than media-driven, with commercial value tied to access depth, workflow utility and professional-grade deliverables.
- Self-serve SaaS subscriptions
- Software Subscription
- Premium access to knowledge libraries and advanced tools
- Software Subscription
- Free tier user acquisition
Products & capabilities
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Competitors & alternatives
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Side-by-side comparisons
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
Vercel's marketing team runs on markdown files and a design system. So do we.
Recorded impact score: 2/5
Selfstorming analyzed Vercel's product marketing framework, highlighting how CMO Keith Messick built a centralized knowledge base and design system in markdown to power AI workflows. Selfstorming incorporates this 'Brief Zero' methodology into its own Brand Studio and MCP Connector, enabling brands to maintain consistent context across AI outputs. The framework aims to eliminate messaging drift and generic AI content through structured context curation.
- Vercel CMO Keith Messick revealed during an ElevenLabs webinar that Vercel manages product marketing positioning and brand guidelines via markdown files accessible as AI skills.
- Vercel's field marketing agent 'Iris' managed over 200 meetings at its user conference, increasing meeting output tenfold compared to roughly 20 meetings the previous year.
Our new ebook finds the empty box in your strategy
Recorded impact score: 2/5
Selfstorming has released '50 Shapes of Strategy', a 120-page handbook compiling 50 marketing frameworks alongside editable PowerPoint templates and a Markdown file for AI workflows. The pack demonstrates frameworks using real brand examples such as Dove and Volvo and is designed for workshops, presentations, and AI prompt context. Priced at 39.90 euros standalone, the product is provided free to users with an annual Selfstorming subscription.
- The 120-page handbook includes 50 marketing frameworks paired with editable PowerPoint templates.
- The bundle includes a Markdown file formatted for integration into AI models like Claude.
Selfstorming Now an Approved ChatGPT Plugin
Recorded impact score: 4/5
Selfstorming has officially launched as an approved plugin in the ChatGPT plugin store following OpenAI's review process. The integration replaces a complex manual MCP connector setup with a direct installation workflow. Available under the Storm plan, the plugin allows users to access over 1,800 award-winning campaigns, 850 marketing findings, and 500 creative mechanics directly inside ChatGPT conversations.
- OpenAI reviewed, approved, and listed Selfstorming in the ChatGPT plugin store.
- The plugin simplifies access following the launch of the Selfstorming MCP connector two weeks prior.
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Questions about Selfstorming
What is Selfstorming?
Selfstorming is a B2B SaaS platform that uses AI and curated marketing knowledge to generate campaign ideas, strategy outputs, research and naming concepts.
Who uses Selfstorming?
It is used by creative strategists, brand managers, agencies, consultants, founders and in-house marketing teams that need structured, presentation-ready marketing work.
How does Selfstorming make money?
It makes money through recurring software subscriptions, with a free entry tier and paid access to broader AI tools, knowledge libraries and export features.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
12 publicly documented primary sources and citations linked across the market graph.
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