Razer

Razer acquires StreamElements assets

Razer has acquired substantially all assets of live-streaming creator tool provider StreamElements from Live Momentum Ltd, including intellectual property, platform data, know-how and business records. Razer says the platform will continue operating without interruption and that part of the purchase price was allocated to outstanding creator payments. Live Momentum Ltd will remain responsible for pre-closing debts and liabilities. Razer plans to integrate StreamElements into its creator-focused hardware, software and services over time, exploring deeper integrations with offerings such as Razer Chroma RGB, Razer Gold & Silver and Razer ID.

Razer CEO: AI Mega‑IPOs 'Just the Start'

Razer CEO Min‑Liang Tan told CNBC at Singapore’s SuperAI convention that the recent wave of blockbuster AI-related IPOs is only the beginning, predicting second and third waves of public listings. His remarks came as SpaceX prepared a historic public debut targeting a $1.77 trillion valuation and after IPO filings from Anthropic and OpenAI. Razer said it has invested over $600 million in AI development, has launched AI hardware and software products (including Project Motoko, an AI headset unveiled at CES), and was taken private after delisting from the Hong Kong Stock Exchange in April 2022 to focus on AI. The article situates Razer’s strategy within a broader surge of capital-market activity among major AI companies.

Influencer Marketing: Turbocharge Your Digital Marketing Programme - ExchangeWire.com

An ExchangeWire feature, in association with impact.com, presents influencer marketing as a core lever for digital marketing. Owen Hancock, marketing director EMEA at impact.com, outlines how the partnership economy has become the third fastest-growing revenue channel for businesses and how influencer marketing has delivered strong outcomes, including forecasts that the market will rise from USD 2 billion in 2017 to about USD 15 billion this year, with an ROI roughly 11 times that of traditional marketing. The piece highlights benefits such as authentic messaging and the ability to drive sales through social commerce features, and notes a shift toward a hybrid compensation model combining fixed fees with performance-based bonuses. Real-world examples include Razer achieving a 33% efficiency gain and a 34% year-on-year revenue rise using impact.com tools, illustrating how influencer programs can scale and improve performance.