Performance Media & AdTech Consultancies · Agency & Consultancy · AdTech Vendor
Permodo
German multiscreen advertising agency with proprietary ad-tech.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Permodo GmbH
- Entity type
- COMPANY
- Founded
- 2015
- Headquarters
- Germany
- Company size
- 10–49
- Market cluster / sector
- Performance Media & AdTech Consultancies
- Market role
- Agency & Consultancy · AdTech Vendor
- Official website
- permodo.com
What Permodo does
Permodo operates a service-led digital advertising model. It acquires demand from advertisers and agencies, plans and executes campaigns across mobile and multiscreen inventory, and uses proprietary technology to improve targeting, optimisation and reporting. Value is created by combining local market execution, aggregated media access, campaign operations and historical performance data into a single managed offering.
Category differentiation
Permodo is a German managed digital advertising and campaign execution company, not a standalone global DSP or a consumer app. Its core role is service-led multiscreen media delivery supported by proprietary ad-tech.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Permodo GmbH is a private German digital advertising company that provides managed multiscreen campaign services for advertisers and agencies. Its core offer combines media planning, campaign execution, creative support and performance reporting across in-app, mobile web and digital out-of-home channels. The company positions itself as a full-service digital provider in Germany and supports delivery with proprietary ad-tech and campaign intelligence. The business makes money primarily from managed service fees and media-spend-related margins tied to campaign planning and execution. Its direct customers are brand advertisers, media agencies and performance marketing teams that need mobile-first media activation in Germany. The proprietary platform is an enabling layer for targeting, optimisation and analytics rather than a separately commercialised enterprise SaaS business.
Business model & monetisation
Permodo monetises through managed advertising services. Revenue comes from campaign planning and execution fees, media buying and delivery economics linked to advertiser spend, and associated creative and reporting services. Its proprietary ad-tech platform supports targeting and optimisation, strengthens performance outcomes and underpins pricing, but the provided data does not show it as a standalone subscription product.
- Managed multiscreen campaign execution
- Service Fee
- Media buying and delivery economics on advertiser spend
- Media Arbitrage
- Creative concept development and related campaign services
- Service Fee
- Proprietary analytics and optimisation layer embedded in service delivery
- Service Fee
Products & capabilities
No products with linked sources are available in this view.
Programmatic Stack & IAB Governance
Observed registry records, IAB TCF v2.2 declarations, and indexed supply paths for Permodo.
Observed registration in the IAB Europe Global Vendor List (GVL) for Permodo.
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Verified Ownership & Corporate Hierarchy
Complete corporate hierarchy traversal, shareholder cap table history, and parent holding links sourced from regulatory filings.
360° Tech Stack & Vendor Telemetry
Technical header bidding configurations, sellers.json registry nodes, CMP disclosures, and direct programmatic supply chains.
Live Market Signals & Executive Briefings
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Competitors & alternatives
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Tech-enabled advertising agency for dynamic, cookieless omnichannel campaigns.
DACH performance media agency with programmatic, social and measurement services.
Cross-channel programmatic buying platform for advertisers and agencies.
German media sales and managed digital campaign operator.
German digital agency for creative, programmatic and addressable TV campaigns.
Side-by-side comparisons
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| (Senior) Sales Manager(Senior) | Sales & Business Development | Düsseldorf, Germany |
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Questions about Permodo
What is Permodo?
Permodo is a German digital advertising company that plans and executes multiscreen campaigns across mobile, in-app, mobile web and digital out-of-home channels.
Who uses Permodo?
Brand advertisers, media agencies and performance marketing teams use Permodo for managed mobile-first campaign planning, buying, optimisation and reporting.
How does Permodo make money?
Permodo makes money from managed service fees and media-spend-related campaign execution revenue, supported by its proprietary ad-tech and analytics layer.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
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