First Online Solutions

The business model combines software provision, bespoke development and service platform operations. On the software side, it offers a suite including live web chat, CRM for mobile workforces, GPS-based fleet management and custom-built on-demand mobile apps. These tools help service-focused businesses manage customer communication, bookings, staff scheduling, vehicle fleets and consumer-facing apps, creating operational efficiency and enabling online booking and support.

Commercially, the company appears to scope and deliver tailored software and app projects, then charge implementation and integration fees, with potential recurring revenues from hosted modules, maintenance and support. As the franchisor of a consumer services brand, it likely also earns franchise or platform fees from service operators that run on its technology stack, capturing value from both software and the underlying services operations it powers.

1st Online Solutions Ltd is a UK-based technology and services company that acts as the franchisor and technology backbone behind the Fantastic Services consumer brand. It develops and operates software tools including web live chat, a mobile workforce CRM, fleet management, and bespoke on-demand mobile applications, primarily geared towards field-service and home-service operations.

The company generates revenue by selling technology solutions and related services to businesses that operate mobile workforces or on-demand consumer services, and by running a broader services platform that acquires and manages specialist service providers (such as plumbing). Income likely combines project-based development fees, software implementation and support charges, and ongoing licensing or service fees from franchisees and business clients.