COMPANY

Fidelity Investments

Fidelity Investments is a private US investment, brokerage and retirement services provider.

Fidelity Investments operates in the Advertiser / Brand segment.

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Distinction

This is the US financial services group operating under the Fidelity Investments brand, not Fidelity International and not the fintech infrastructure company FIS. It is primarily an investment, brokerage and retirement business rather than an adtech or martech vendor.

Founded
1946
Headquarters
245 Summer Street, Boston, MA
Core Segment
Advertiser / Brand
Company Size
Unknown
Official Links
Website
Verified
2026-04-21

Fidelity Investments: About

The company creates value by aggregating client assets, administering retirement and investment accounts, offering brokerage access and supporting financial planning workflows. Revenue is generated through recurring fees tied to assets under management or administration, transactional and advisory charges, and selected adjacent software capabilities acquired to strengthen adviser and enterprise offerings.

Fidelity Investments: Market Position

Fidelity Investments is a privately held US financial services group best known for investment management, brokerage, retirement services and wealth-related products. It serves individual investors, employers, advisers and institutions, and generates revenue primarily from asset-based fees, brokerage and advisory-related charges, administration fees and other financial services income.

The supplied data also shows selective acquisitions of software and enterprise platforms such as eMoney Advisor and NovoEd, indicating adjacent capabilities in wealth planning and enterprise learning. However, the available input does not provide a detailed product breakdown, so the company should be understood first and foremost as a diversified financial services incumbent rather than an adtech, martech or software-native vendor.

Fidelity Investments: Frequently Asked Questions

What is Fidelity Investments?

Fidelity Investments is a private US financial services company focused on investing, brokerage, retirement and wealth-related services.

Who uses Fidelity Investments?

Its users include individual investors, employers sponsoring retirement plans, financial advisers and institutional clients.

How does Fidelity Investments make money?

It mainly earns money from asset-based management fees, administration fees, brokerage and advisory charges, plus some ancillary software revenue.

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