Felix Capital

German Startup Lanch Secures €26 Million for Food Expansion

Lanch, the German multi‑brand food startup behind virtual-kitchen brands such as Happy Slice, Happy Chips and Loco Chicken, raised €26 million in a Series A round led by existing and new investors including Felix Capital and HV Capital. Founded by Nono Konopka (co‑founder & CEO), Lanch has grown rapidly in under two years: it employs more than 100 people, sells a chips brand in around 10,000 supermarkets, operates hundreds of delivery locations and runs its own storefronts. The company works with high‑profile creators and artists (Knossi, Trymacs, Luciano) as brand partners. Management projects over €100 million in revenue for the year and says the post‑money valuation sits between roughly €100–300 million. In an OMR podcast Konopka discussed virtual kitchens, partnerships with delivery platforms, site‑competition challenges and plans for selective new brand launches.

28 Millionen Euro für Martech-Anbieter Adverity

Adverity, a Vienna-based marketing analytics and marketing intelligence platform, raised 28 million euros in a funding round led by Sapphire Ventures, with Mangrove Capital Partners, Felix Capital, SAP.io, and the AWS Gründerfonds participating again. The new capital brings Adverity’s total external financing to 45 million euros. The company provides an analytics platform that harmonizes data from multiple sources, analyzes it, and visualizes insights to support marketing decision-making and planning. Customers include agency networks such as GroupM and IPG as well as advertisers like Red Bull, Ikea, and Porsche. Founded in 2015, Adverity now has about 112 employees and extra offices in Frankfurt, London, Sofia, and New York, where sales and tech teams are being expanded.

Adverity raises $30M in Series C funding Round Led by Sapphire Ventures - ExchangeWire.com

Adverity, a Vienna-based marketing data intelligence company, announced on April 21, 2020 that it has secured USD 30 million in a Series C financing round, bringing total funding to USD 50 million. The round was led by Sapphire Ventures, with Mangrove Capital Partners, Felix Capital, SAP.iO and aws Gründerfonds participating. The funds will accelerate research and development, expand product offerings, and support growth, including further expansion of technology and commercial teams in the US (New York) and globally. Adverity serves clients such as IKEA, Red Bull, Unilever, MediaMech and IPG Mediabrands. The company also achieved AWS Digital Customer Experience Competency status, becoming the first Austrian firm to do so as a launch partner. Alexander Igelsböck, CEO and co-founder, and Nino Marakovic of Sapphire Ventures commented on the opportunity to help enterprises become more data-driven in marketing.