Faire

Faire Opens Marketplace to Hotels, Offices, Non‑Retail Buyers

Wholesale marketplace Faire has expanded its platform to serve non‑retail business buyers (companies purchasing for use rather than resale). After a pilot that attracted about 5,000 buyers, Faire in April 2026 added an option letting purchasers declare whether orders are for resale or for business use. The change required roughly four months of tax and documentation workflow updates and new marketing to activate the broader buyer base. Faire says the move opens new sales channels for brands (hotels, offices, spas, airlines) and helps businesses source unique, locally made products for amenities, gifts and guest offerings. Brands can opt in to allow business‑use buyers and view order details before accepting them. Examples cited include JW Marriott San Francisco and supplier Simply Gum.

a16z Leads $38M Series A in Convey

a16z announced it is leading Convey’s $38M Series A round. Convey builds enterprise AI agents—"digital teammates"—that non-technical teams can train by demonstration to automate repetitive operational work inside existing systems without engineering. The company says its agents have completed over 1.1 million hours of real production work for customers including NBCUniversal, TelevisaUnivision, Unity, Samsara, ChargePoint, Faire and others. Reported customer outcomes include a large streaming service recovering 450+ hours per week from ad ops/reporting workflows and Savoya achieving a 40% year‑over‑year EBITDA lift and tracking to save 10,000 hours in the year. Convey emphasizes safety and reliability by compiling agent behaviour into versioned, testable programs and integrating agents with enterprise identity and permissions.

Level up your retailer conversion—what it actually takes to turn a browser into a buyer

This article discusses strategies for improving retailer conversion rates and effectively turning potential customers into buyers.