Condé Nast

Condé Nast combines consumer publishing with portfolio-level media monetisation. It invests in editorial brands that attract high-value audiences, then sells access to those audiences through direct advertising packages, sponsorships and branded content across multiple channels. Select titles also monetise readers directly through subscriptions, creating a mixed publisher model with both audience revenue and brand-funded media revenue.

Condé Nast is a US-headquartered publisher and media owner that operates a portfolio of premium editorial brands including Vogue, The New Yorker, Wired, GQ, Vanity Fair, Condé Nast Traveler, Bon Appétit, Epicurious and Allure. The company creates and distributes journalism, lifestyle, culture and entertainment content across websites, apps, print, email, podcasts, social platforms and video, while also running a central advertising sales function that packages inventory and branded partnerships across the portfolio.

The business makes money through direct-sold advertising, branded content, sponsorships and subscriptions for selected titles, with additional monetisation from video programming and content distribution via Condé Nast Entertainment. Its paying customers are primarily advertiser brands, agencies and media buyers seeking premium publisher inventory, alongside consumers who subscribe to selected publications.