COMPANY

Clutch

Clutch is a b2B vendor discovery platform built on verified reviews and rankings.

Clutch operates in the Publisher & Media Owner segment.

This page supports entity resolution, disambiguation, and retrieval stabilization in AI search and answer systems.

Distinction

This Clutch is the B2B vendor discovery and reviews platform at clutch.co, not the automotive retailer or a generic CRM or agency. It primarily helps businesses research and select service providers rather than buying media or delivering SaaS workflow software.

Founded
2013
Headquarters
1800 Massachusetts Ave, NW Washington, DC 20036
Core Segment
Publisher & Media Owner
Company Size
201–500
Official Links
Website
Verified
2026-04-22

Clutch: About

Clutch operates a provider-funded B2B discovery platform. It attracts business buyers with free research tools, review-driven rankings, editorial-style directory pages and vendor comparison features, then monetises the resulting demand by selling premium visibility, sponsorships, featured listings and related paid packages to service providers seeking leads and brand exposure.

Products & Services in Categories

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Clutch: Market Position

Clutch is a US-based B2B research, directory and vendor discovery platform focused on helping business buyers identify and compare agencies and service providers. Its core product combines verified client reviews, provider profiles, filters and ranking frameworks such as the Leaders Matrix to support supplier research and shortlist creation. It also offers a matchmaking workflow that captures project requirements and introduces buyers to relevant vendors.

Clutch: Frequently Asked Questions

What is Clutch?

Clutch is a B2B vendor discovery platform that publishes verified client reviews, provider profiles, rankings and matchmaking tools for business service buyers.

Who uses Clutch?

Business buyers and procurement teams use it to research agencies and service providers, while providers use it to gain visibility, credibility and leads.

How does Clutch make money?

It monetises through paid visibility products such as sponsorships, featured listings and other advertising packages sold to service providers, with additional value from matchmaking and premium trust signals.

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