Paid Social Client Lead - F/H - CDI

This role leads paid social media strategy and execution for a portfolio of prestigious client brands, acting as the primary client reference for identifying marketing objectives and implementing ambitious paid social strategies. The Client Lead will manage campaign investments, optimize performance, coordinate with consultants on deployment, and drive innovation through testing and knowledge sharing within the team.

This Client Lead role at Keyade, a WPP Media brand, is responsible for developing and implementing paid social media strategies for a portfolio of prestigious brands. The role involves managing client relationships, overseeing campaign performance and investment, and coordinating with consultants to ensure operational excellence. The ideal candidate has at least 3 years of paid social experience in an agency or advertiser setting and strong communication skills.

Leads paid social strategy and execution, managing campaigns across social platforms. Focuses on performance, audience targeting, and creative optimization to drive client results.

The Paid Social Client Lead manages a portfolio of prestigious brands, developing and implementing ambitious paid social strategies to accelerate digital performance. They oversee campaign investments, optimize performance, coordinate with consultants, and communicate results to clients, requiring at least 3 years of experience in paid social within a media agency or advertiser. Proficiency in social media buying platforms, Excel, and Looker Studio is essential.

Handles the operational aspects of programmatic campaigns, including campaign setup, delivery management, and troubleshooting. Requires strong attention to detail and technical aptitude.

Manages implementation planning for global client solutions, coordinating media buying and campaign execution. Requires strong project management and media planning skills.

This role leads the implementation planning team to execute media campaigns, overseeing planning processes and ensuring quality delivery. It requires extensive media planning experience and leadership skills, with a focus on mentoring junior staff.