Verivox
German platform for comparing and switching household contracts.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Verivox GmbH
- Entity type
- COMPANY
- Founded
- 1998
- Headquarters
- Germany
- Company size
- 201–500
- Market role
- B2C Consumer App / Platform
- Official website
- verivox.de
What Verivox does
Verivox operates a digital comparison marketplace that acquires consumer demand in high-frequency contract categories and converts that demand into monetisable switching activity for providers. It creates value by reducing search and switching friction for households, aggregating tariff information across multiple sectors, and converting high-intent user traffic into completed contracts, qualified leads and proprietary market intelligence. The company extends this model by packaging aggregated tariff, pricing and switching data into B2B analytics products for enterprise customers.
Category differentiation
Verivox is a consumer comparison and switching marketplace, not a utility supplier, telecom operator, insurer or bank. It differs from pure publishers because its core function is transaction intermediation and lead generation, not only content distribution.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Verivox GmbH is a German consumer comparison platform that helps households compare and switch energy, telecommunications, insurance and financial products. Its core product aggregates tariffs, provides calculators and guided switching flows, and routes completed contracts to participating providers. The business primarily serves consumers on the front end while monetising demand from providers that pay for successful customer acquisition. Beyond its consumer marketplace, Verivox also sells B2B market data and benchmarking products to energy suppliers, insurers and other commercial users through its VX Sales Solutions activity. This creates a dual monetisation structure: performance-based commissions from completed consumer contracts and recurring enterprise revenue from data and analytics products. Since March 2025, Verivox has operated under Moltiply Group S.p.A. within the Mavriq division.
Company news briefing
Briefing updated:
Verivox maintains strong television advertising visibility with 2,570 spots while publishing consumer insights on German financial and telecommunications trends. Recent data highlights Revolut's market-leading 4.25% savings rate, substantial potential savings from follow-up mortgage refinancing, and consumer shifts toward instalment-based Buy Now, Pay Later options for large purchases. Additionally, Verivox surveys track consumer adaptation to Telekom's landline phase-out and the continued low brand awareness of the European Wero payment service.
Business model & monetisation
Verivox monetises primarily through provider-funded commissions on successfully brokered contracts completed through its comparison and switching platform. Additional revenue comes from advertising and sponsored tariff placements within the consumer platform, alongside B2B recurring revenue from aggregated market data, benchmarking products and analytics services. The business also has evidence of adjacent product expansion through owned digital consumer tools that strengthen cross-sell and retention within the comparison ecosystem.
- Provider commissions on completed contracts
- Percentage take-rate
- B2B market data and benchmarking
- Content subscription
- Advertising placements and sponsored rankings
- Ad-supported
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
BNPL Surges for Large Purchases
E-Commerce · Recorded impact score: 1/5
Buy now, pay later (BNPL) is gaining significant traction for larger online purchases. According to a representative Verivox survey, 15% of respondents would now prefer to pay for an online purchase over 1,000 euros in installments, up from 9% in 2024. This is the strongest growth among common payment methods. Invoice remains the most popular (29%), followed by PayPal (21%) and cards (14%). The trend is particularly pronounced among lower-income households, with 23% of those earning under 2,000 euros net monthly favoring installments, versus only 7% of those earning over 4,000 euros. However, the rise in BNPL usage also increases the risk of over-indebtedness. New stricter regulations on installment financing, including comprehensive creditworthiness checks, will take effect from November 20. For smaller purchases (25-100 euros), PayPal remains dominant, and installments are rarely used.
- 15% of respondents prefer installment payment for online purchases over 1,000 euros, up from 9% in 2024.
- Invoice (29%) and PayPal (21%) are the most preferred payment methods for large purchases.
Anschlussfinanzierung: Rate steigt um knapp 400 Euro – Zinsvergleich kann bis zu 10.000 Euro sparen
Recorded impact score: 3/5
Verivox reports that the monthly rate for follow-up financing (Anschlussfinanzierung) is rising by nearly 400 euros, but a comparison of interest rates can save up to 10,000 euros.
Digital Daily Use Varies by Age and Income in Germany
Consumer Behavior · Recorded impact score: 1/5
A Verivox survey reveals that despite near-universal device ownership (99% have smartphones, 98% have laptops/PCs), a significant portion of Germans still perform everyday tasks offline. 10% do banking without internet, 16% plan trips offline, and 17% close contracts without digital tools. Usage patterns vary strongly by age, gender, and income: older adults (60+) are more likely to do tasks offline, women prefer smartphones more than men, and higher income/education correlates with laptop use. Shopping and online research are highly digitalized across all groups.
- 10% of Germans conduct banking without internet, 16% plan travel offline, and 17% close contracts without digital devices.
- 99% of respondents own a smartphone; 98% own a laptop or PC.
Telekom scraps landline for 1.3 million customers, switches to mobile
Telecommunications · Recorded impact score: 2/5
Telekom is transitioning its remaining 1.3 million traditional telephone-only landline customers to a new mobile-based service called 'Call Connect via Funk'. Affected customers can either switch to this new tariff or keep their landline by paying significantly more. The new tariffs require a box with a SIM card, costing either a monthly fee or a one-time payment. Standard tariffs start at 22.95 euros per month for 120 minutes, while a flat-rate option costs 32.45 euros per month. Verivox reports that customers can save over 200 euros per year by switching to alternative providers offering all-net flat rates for about five euros per month. This move is part of Telekom's broader strategy to phase out legacy fixed-line infrastructure.
- Telekom has over 1.3 million customers with pure telephone (landline) contracts.
- Telekom is transitioning these customers to a new mobile-based service called 'Call Connect via Funk'.
Wero still unknown to most Germans after two years
Payments / Commerce · Recorded impact score: 2/5
Wero, the European payments initiative backed by banks, is struggling to gain traction against US competitors like PayPal. Launched in July 2024 by the European Payments Initiative (EPI), it remains little-known: a July 2026 Verivox/Innofact survey of 1,002 German adults found 39% correctly identified it as a payment service, 31% had never heard of it, and 23% knew only the name. Active usage is ~7%, up from 4% a year earlier, with 14% having linked a bank account. EPI reports 57 million registered users across Belgium, France, and Germany (9 million in Germany), versus PayPal's 35 million active accounts in Germany alone. Expansion has added e-commerce checkout in November 2025 and plans in-store rollout in 2026, with new bank partners like N26 and Targobank. However, merchant acceptance remains limited to a few large retailers (e.g., Lidl, Decathlon, Eventim, Rossmann), and reliance on AWS poses a geopolitical risk. Despite reduced losses, ongoing funding needs and skepticism about competing with U.S. rivals persist; 58% of survey respondents doubt Wero's ability to compete with PayPal, Visa, or Mastercard. Expansion into the Netherlands and Luxembourg is underway, with Austria planned for 2027.
- Verivox/Innofact July 2026 survey: 39% correctly identified Wero as a payment service, 31% never heard of it, 23% knew only the name; ~7% actively use it (up from 4% last year), 14% linked a bank account; 58% doubt it can compete with PayPal, Visa, or Mastercard.
- EPI reports 57 million registered Wero users across Belgium, France, and Germany (9 million in Germany), versus PayPal's 35 million active accounts in Germany alone.
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Questions about Verivox
What is Verivox?
Verivox is a German digital comparison platform for energy, telecommunications, insurance and financial products, with integrated switching and contract completion tools.
Who uses Verivox?
Consumers use Verivox to compare and switch household and financial contracts, while providers and enterprise clients use it for customer acquisition and market data.
How does Verivox make money?
Verivox primarily earns commissions from providers for successfully brokered contracts, with additional revenue from advertising and B2B market data services.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
18 publicly documented primary sources and citations linked across the market graph.
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