Valiuz

Valiuz operates a hybrid model spanning media monetisation, data infrastructure and analytics services. It aggregates retailer data and inventory into a unified commercial layer, sells access to omnichannel retail media campaigns, licenses data and audience tools such as its CDP and clean room, and provides measurement and research services that help customers plan, activate and assess marketing and commercial decisions. Value is created by combining retailer relationships, aggregated shopper data, campaign execution and sales-linked measurement into a single B2B proposition.

Valiuz is a French B2B retail media and retail data company founded in 2019. It provides an omnichannel retail media offering that connects brands, agencies and retail media teams to retailer-owned inventory across e-commerce, in-store, DOOH, social and CTV environments, and it complements this with a customer data platform, clean room, measurement tools and market intelligence services built on aggregated retailer transaction data.

The company makes money through a mix of media monetisation, software-style platform fees and data-driven services. Its customers are primarily brands, advertisers, agencies, retailers, CRM teams, data teams and strategy teams that want access to shopper audiences, campaign activation, privacy-safe data collaboration and measurement linking ad exposure to real purchase outcomes online and in physical stores.